HTML Email Developer

Job Description

Be a part of our Consumer team where creating and developing products, services and propositions is at the forefront. From the way we interact with our customers, to how we communicate in our campaigns and create data-driven propositions, this is where some of our best ideas are brought to life. 

We’re looking for someone with experience coding HTML for CRM/CVM (Customer Value Management) who enjoys solving problems and creating high‑quality customer communications. You’ll bring a practical, curious approach to your work and feel confident developing responsive, personalised email content.

Reporting into the Senior Campaign Manager, you’ll work closely with the campaign build team to shape and deliver customer journeys within Adobe Campaign. You’ll collaborate with design, copy and studio teams to develop and code HTML templates from scratch, ensuring they meet agreed timelines and quality standards.

This role plays an important part in delivering engaging, multi‑channel customer experiences. You’ll work alongside colleagues across CVM Campaigns, Product, Data and Marketing, contributing your expertise while learning from others in a supportive, cross‑functional environment.

• Develop accessible, responsive HTML email templates from scratch.
• Code, check and test emails to ensure they function reliably and display correctly across different devices and ESPs.
• Build and configure campaigns in Adobe Campaign Classic.
• Work closely with marketers, designers and content teams to create digital designs that enhance the customer journey and support engagement.
• Communicate openly with project teams, using shared tools to highlight progress, surface issues early and keep work moving smoothly.
• Carry out quality assurance on your own work and support peer reviews to maintain consistent, high‑quality delivery.
• Share guidance on email design best practice and contribute ideas to help overcome design or technical challenges.
• Take part in concepting and creative sessions, offering thoughtful input and collaborating on new approaches.
• Prototype new ideas to explore creative possibilities or test feasibility.

Qualifications

• Experience creating HTML emails and working with responsive layouts.
• Comfortable managing multiple projects and adapting to changing priorities in a busy environment.
• Understanding of email design best practice, including responsive design, UX/UI principles, and awareness of current industry trends.
• Able to design and code emails accurately and efficiently, with an understanding of how data and creative elements can support effective campaigns.
• Strong organisational skills and careful attention to detail.

Worried that you don’t meet all the desired criteria exactly?  

We know that everyone is unique, with multiple aspects to their identity and different experiences behind them. We are passionate about Inclusion for All and creating a workplace where everyone can thrive, whatever their personal or professional background. If you’re excited about this role but your experience doesn’t align exactly with every part of the job description, we encourage you to apply as you may be the right candidate for this role or another role, and our recruitment team can help you see how your skills fit in.

Additional Information

Need to know

We are regulated by the Financial Conduct Authority and all offers of employment for this role are subject to background checks, including criminal (DBS) and financial checks to meet the regulators standards.

We believe everyone should have the opportunity to interview for a role that matches their skills. In collaboration with our Talent, Diversity & Inclusion teams and our employee-led DEI Networks, we identified a range of reasonable adjustments to help you feel comfortable and perform at your best self during the interview process. If you require any reasonable adjustments or have an accessibility request as part of your recruitment journey, for example, extended time or breaks in between online assessments, a sign language interpreter, or assistive technology, please contact your recruiter directly or email [email protected] for guidance.

We use AI in different parts of our business to boost innovation, improve efficiency, and create new opportunities. We know many candidates use AI to fine-tune their CVs or prepare for interviews, but what we really care about is your unique experiences and achievements.

During the interview, we want you to rely on your own knowledge and skills to show us who you really are—your personality, creativity, and abilities. Above all, we’re looking for authenticity and can’t wait to get to know the real you.

 #VodafoneThree