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Thrive Aviation

Private jet charter operator with jet cards

Vice President Sales

Full-Time
No salary listed
Expert
Bachelor's, Master's, MBA
San Francisco Bay Area, CA, USA
Remote
Sales & Account ManagementField Sales

About the job

Requirements
  • At least 7 years of progressive sales experience in a high-value, relationship-driven environment.
  • At least 3 years of direct client-facing sales experience in private aviation, fractional ownership, charter brokerage, luxury real estate, financial services, or a comparable luxury or high-net-worth market.
  • A proven track record of consistently meeting or exceeding individual revenue quotas.
  • Demonstrated ability to build and maintain relationships with C-suite executives, startup founders, venture capitalists, and high-net-worth individuals.
  • Ability to diagnose client needs and propose tailored solutions, including positioning private aviation as a business productivity tool.
  • Ability to engage high-net-worth and executive-level clients credibly and appropriately, particularly within the technology and venture capital ecosystem.
  • Proven ability to navigate complex, high-value contract negotiations with integrity.
  • Ability to explain the performance, features, and competitive advantages of the HondaJet HA-420 and Bombardier Challenger 3500, match client missions to the appropriate aircraft, and demonstrate private aviation industry knowledge.
  • Proficiency with Salesforce or comparable customer relationship management platforms and strong data hygiene habits.
  • Excellent verbal and written communication skills, polished presentation ability, and comfort with data-driven conversations.
  • Ability to manage a territory independently with minimal supervision while maintaining alignment with organizational goals.
  • Deep understanding of the Bay Area technology, venture capital, and startup landscape, and familiarity with its business culture and networking channels.
  • A Bachelor's degree in Business Administration, Marketing, or a related field.
  • Strict compliance with company disclosure restrictions, including not disclosing undisclosed program details to clients.
  • Ethical sales practices and adherence to company brand standards in every client interaction.
  • Escalation of unclear or sensitive client questions to the Head of Sales or Chief Sales Officer immediately.
Responsibilities
  • Develop and manage a portfolio of high-net-worth individual and corporate client relationships within the Bay Area territory.
  • Conduct consultative, solution-oriented sales, presenting private aviation as a productivity and time-efficiency tool that resonates with return-on-investment-driven and data-oriented technology and venture capital clients.
  • Make initial contact with leads handed off from Inside Sales within 24 hours.
  • Build and expand relationships through personal networking, industry events, and company affinity partnerships.
  • Nurture long-term client relationships to drive retention, renewals, and referrals.
  • Own and deliver individual territory revenue and pipeline targets.
  • Maintain a sales cadence of prospecting, lead follow-up, proposal development, negotiation, and closing.
  • Maintain territory pipeline volume, quality, and velocity.
  • Accurately and promptly log client touchpoints, deal stages, and forecast data in the customer relationship management system.
  • Report pipeline, progress, and challenges to the Head of Sales in weekly one-on-one meetings.
  • Prepare and deliver proposals and presentations to prospective clients.
  • Negotiate high-value contracts.
  • Explain the performance, features, and competitive advantages of the HondaJet HA-420 and Bombardier Challenger 3500.
  • Coordinate with the Chief Sales Officer on program content, pricing, and competitive positioning as needed.
  • Leverage knowledge of Bay Area affluent market segments, including technology, venture capital, biotech, finance, and startups.
  • Tailor messaging and value propositions to technology-savvy prospects who prioritize return on investment, data, and efficiency.
  • Identify and pursue new prospect pools through industry-specific networking and strategic partnerships.
  • Maintain current knowledge of key Bay Area airports, including SJC, OAK, SFO, SQL, PAO, and CCR, and regional travel patterns.
  • Monitor competitive activity within the territory and report insights to the Head of Sales and Chief Sales Officer.
  • Coordinate with the Head of Sales in weekly one-on-one meetings on pipeline review, territory strategy, and key deal consultation.
  • Coordinate with the Chief Sales Officer on program content, pricing, and competitive responses.
  • Receive lead handoffs from Inside Sales and record contact results and prospect temperature in the customer relationship management system for the feedback loop.
  • Co-plan Bay Area local events with the Marketing Manager and provide prospect insights to inform campaign design.
  • Request executive-level support for key client meetings through the Head of Sales.
Desired Qualifications
  • An existing network within the Bay Area technology and finance community is strongly preferred.
  • An MBA or advanced degree is preferred.

About the company

Thrive Aviation offers on-demand private jet charter through a jet card membership that provides access to a modern fleet at fixed hourly rates. Its aircraft, including models from Cessna, Bombardier, and Gulfstream, come with amenities like WiFi and are positioned to serve business and leisure travelers who need flexibility and access to smaller airports. The service emphasizes personalized, high-end travel and aims to provide predictable costs and reliable availability for a loyal client base. The goal is to build recurring revenue by focusing on relationship-driven private aviation for high-net-worth individuals and corporations.

Company Size

51-200

Company Stage

N/A

Total Funding

N/A

Headquarters

Paradise, Nevada

Founded

2018

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Simplify's Take

What believers are saying

  • Arulean Air will fund aircraft acquisitions, reducing Thrive's capital burden.
  • First two fractional aircraft arrived by September 2, 2026, proving execution.
  • NBAA-BACE on October 20-22, 2026 should market Thrive's expansion to buyers.

What critics are saying

  • Thrive depends on Honda's Arulean Air; funding withdrawal would stall the fractional launch.
  • Adding four to six HondaJets and two to four Challenger 3500s annually strains operations.
  • A single safety incident kills the brand and triggers FAA scrutiny.

What makes Thrive Aviation unique

  • Honda Aircraft's Arulean Air took a minority stake on September 2, 2026.
  • Thrive combines charter, management, jet cards, maintenance, and fractional ownership under one platform.
  • Fleet scale above 30 aircraft places Thrive among the world's largest operators.

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Benefits

  • Flexible Work Hours

Company News

Private Jet Card Comparisons
Oct 16th, 2026
Thrive Aviation unveils new fractional fleet ahead of conference.

Thrive Aviation unveils new fractional fleet ahead of conference. The operator will showcase the first two aircraft in its fractional ownership fleet at the upcoming NBAA-BACE conference. Thrive Aviation revealed the first two jets in its fractional-ownership fleet and plans to showcase them at the NBAA-BACE conference. The HondaJet HA-420 and Bombardier Challenger 3500 feature custom paint schemes and were acquired in partnership with Arulean Air. "Having both the HondaJet and Challenger 3500 on display at NBAA-BACE is an exciting opportunity to showcase what we're building," said Rickey Oswald, Thrive COO, in a press release. Oswald continued: 'We look forward to introducing these aircraft to prospective clients and demonstrating the versatility and capabilities of our new fractional fleet.' Thrive plans to add four to six HondaJet HA-420s and two to four Challenger 3500s annually to its fractional fleet. As for Arulean Air, Thrive partnered with them and received a minority investment from them last September. Arulean Air is a wholly owned subsidiary of Honda. While Thrive will manage and operate the fractional program, Arulean Air will acquire aircraft for the fleet.

PR Newswire
Oct 15th, 2026
Thrive Aviation unveils first look at new fractional fleet ahead of NBAA-BACE 2026.

Thrive Aviation unveils first look at new fractional fleet ahead of NBAA-BACE 2026. Oct 15, 2026, 18:00 ET LAS VEGAS, Oct. 15, 2026 /PRNewswire/ - Thrive Aviation today released new photography of the first aircraft in its fractional ownership fleet, showcasing the HondaJet HA-420 and Bombardier Challenger 3500 in a bold, custom paint scheme featuring striking accents. The aircraft represents the foundation of Thrive's new fractional ownership program, developed in collaboration with Arulean Air, a Honda Aircraft Company subsidiary. The new imagery offers a first look at the aircraft ahead of NBAA Business Aviation Convention & Exhibition (NBAA-BACE), taking place October 20-22 in Las Vegas, where Thrive will have both planes on display at Henderson Executive Airport and connect with prospective owners. "Having both the HondaJet and Challenger 3500 on display at NBAA-BACE is an exciting opportunity to showcase what we're building," said Rickey Oswald, Chief Operating Officer of Thrive Aviation. "We look forward to introducing these aircraft to prospective clients and demonstrating the versatility and capabilities of our new fractional fleet." Initially featuring two aircraft types, the program is designed to match owners with the right aircraft for each mission. The HondaJet HA-420 brings efficiency, technology and performance to regional travel, while the Bombardier Challenger 3500 provides the cabin space and range required for longer trips with more passengers aboard. Both aircraft feature Thrive's distinctive livery, creating a recognizable identity across the new fractional fleet. "Seeing these aircraft in Thrive's livery is an exciting milestone for our team and something we've been working toward for a long time," said Curtis Edenfield, Co-Founder and Chief Executive Officer of Thrive Aviation. "We have spent the last eight years building the operating platform, infrastructure and client relationships that make this next chapter possible." Thrive Aviation announced its strategic partnership and minority investment by Arulean Air in September 2026, establishing the foundation for a fractional ownership platform designed to scale significantly over the coming decade. Thrive will operate and manage the program, from client relationship management to flight operations, while Arulean Air will acquire aircraft for the fractional fleet. The program is also designed to draw on Thrive's existing operating platform and fleet of more than 30 aircraft, providing additional flexibility as owners' travel needs evolve. Thrive anticipates adding approximately four to six HondaJet HA-420s and two to four Challenger 3500s annually as the fractional owner base and fleet continue to grow. Meet Thrive Aviation at NBAA-BACE 2026 NBAA-BACE attendees will have the opportunity to see Thrive's aircraft on static display at AC05 and connect with the Thrive Aviation team at Booth 4271 in the West Hall of the Las Vegas Convention Center. Prospective owners can register for an advance preview at fractional.flythrive.com. Registration is for informational preview purposes only and does not constitute an offer to sell, or a solicitation of an offer to buy, any ownership interest. About Thrive Aviation Thrive Aviation is a premier private aviation company headquartered in Las Vegas, Nevada, providing on-demand charter, aircraft management, jet card memberships, aircraft maintenance and personalized aviation solutions. Founded in 2018, Thrive operates a growing fleet of more than 30 aircraft and has become one of the world's top 10 largest private jet operators. Thrive is known for its commitment to safety, exceptional service and delivering elevated private aviation experiences to clients across the United States and internationally. About Arulean Air Arulean Air is a subsidiary of Honda Aircraft Company established to partner with Thrive Aviation to assist in the creation, implementation, and successful launch of a fractional ownership program. SOURCE Thrive Aviation

Stansted News Limited
Sep 7th, 2026
Business Air News

Business Air News is a family of leading business aviation publications: Monthly magazine, weekly news Bulletin, printed Handbooks and online Handbook.

Stansted News Limited
Sep 6th, 2026
Thrive Aviation launches fractional ownership programme backed by Honda's Arulean Air

Thrive Aviation has launched a fractional ownership programme backed by Arulean Air, a subsidiary of Honda Aircraft Company. The Las Vegas-based operator, founded in 2018, operates over 30 aircraft and ranks among the world's ten largest private jet operators. Under the arrangement, Arulean Air will acquire aircraft whilst Thrive manages operations and client relationships. The programme launches with two aircraft types: the HondaJet HA-420 and Bombardier Challenger 3500. Thrive has received its first two aircraft and expects to add four to six HondaJets and two to four Challenger 3500s annually. The programme complements Thrive's existing charter, management, jet card and maintenance services. Full programme details will be unveiled at NBAA-BACE 2026 in Las Vegas from 20 to 22 October.

FLYJETS
Sep 2nd, 2026
Thrive Aviation to launch fractional program with its new investor, Honda Aircraft subsidiary arleen Air.

Thrive Aviation to launch fractional program with its new investor, Honda Aircraft subsidiary arleen Air. By Jessica Fisher Editor Thrive's forthcoming fractional ownership program will initially operate two aircraft types: HondaJet HA-420 light jets and Bombardier Challenger 3500 super-mids. (Las Vegas, Nevada) Las Veags-based private aviation provider Thrive Aviation announced today (Sept. 2) a strategic partnership and minority investment by Arulean Air, a Honda Aircraft Company subsidiary; the investment establishes the foundation for a new fractional ownership platform. Image of Thrive Aviation CEO Curtis Edenfield COO Rickey Oswald take delivery of the first airplane in their new fractional program, a Bombardier Challenger 3500, courtesy of Thrive Aviation. Per today's press release from Thrive, Thrive will operate and manage the fractional program while Arulean Air will acquire aircraft for the program. The fractional program will initially operate two aircraft types: the HondaJet HA-420 in the light jet category and Bombardier Challenger 3500 super-midsize jets. Owners will be matched to the right aircraft for each mission, according to Thrive's press release. As of the present time, Thrive has received the program's first two aircraft and anticipates adding approximately four to six HondaJet HA-420s and two to four Challenger 3500s annually as the fractional owner base and fleet continue to grow. The new fractional program is designed to draw on Thrive's existing operating platform and fleet of more than 30 aircraft, providing additional flexibility as owners' travel needs evolve, according to Thrive.