C

CSC Generation

Acquires and revitalizes retail brands

Parts and Accessories Associate

Part-TimeUpdated on 10/23/2026
$14.42 - $16.83/hr+ Commission + 401(k) match
Entry
Roanoke, VA, USA
In Person
RetailRetail Sales

About the job

Requirements
  • A high school diploma or equivalent is required.
  • At least six months of service experience in any industry is required; customer service experience is preferred.
  • In-depth knowledge and use of Microsoft Office, including Word, Excel, and Exchange, Outlook email and calendar, and Google Suite, including Drive, Sheets, and Documents, are required.
  • Basic mechanical knowledge of at least one rider segment sold by the business—Dirt, Street, ATV, Utility ATV, UTV, or Cruiser—is required.
  • Basic knowledge of powersports soft goods and gear is required.
  • Strong verbal and written communication skills are required.
  • The ability to multitask and prioritize workload is required.
  • A proactive mindset and creative problem-solving skills are required.
  • The role requires the ability to work in an occasionally loud environment, lift up to 50 pounds, potentially push and/or balance a 600-pound-or-heavier recreational vehicle, use a keyboard and computer for extended periods, and spend most of the day standing.
  • The associate may be exposed to battery acid, gasoline, chemical cleaning materials, and other toxic materials commonly found in a motor vehicle business.
Responsibilities
  • Achieve monthly and annual goals set by management.
  • Greet and assist over-the-counter customers in a friendly manner, giving them priority over telephone customers.
  • Suggest other items to customers to help ensure they have the opportunity to purchase all required items.
  • Handle parts requests from the service department.
  • Check in and receive parts and accessories shipments, match and staple purchase orders and bills of lading, and forward the documents to the Parts Manager.
  • Stock received items.
  • Notify customers by phone when special orders arrive; if orders are not picked up within five business days, notify customers by postcard and notify the Parts Manager.
  • Box and ship special orders to customers.
  • Follow dealership policies for the department, including general housekeeping, and comply with the company dress code and grooming expectations.
  • Maintain a positive working relationship with other employees.
  • Work three days per week, including required Friday and Saturday shifts; the third day is flexible and may be selected by the candidate.
Desired Qualifications
  • Customer service experience is preferred.

About the company

CSC Generation acquires underperforming retail brands and grows them into profitable ventures by integrating them into its shared operating platform. It operates across retail, e-commerce, and wholesale, leveraging technology, skilled staff, efficient processes, and scalable operations to optimize product sourcing, marketing, fulfillment, and customer experience. Its portfolio includes brands like DirectBuy, One Kings Lane, Sur La Table, Touch of Modern, and Cherry Man Industries, collectively offering over 325,000 products and attracting about 10 million monthly page views. The company differentiates itself by targeting “unsexy” opportunities others overlook and by applying its centralized platform to turn around and scale these brands into sustainable revenue generators. Its goal is steady growth and profitability by transforming underperforming brands into thriving parts of its portfolio, serving a wide range of consumers and business clients.

Company Size

201-500

Company Stage

Series E

Total Funding

$107.6M

Headquarters

Chicago, Illinois

Founded

2016

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Simplify's Take

What believers are saying

  • CSC says 2026 revenue exceeded $1 billion across 13 brands.
  • It added Backcountry in September 2024, expanding into outdoor recreation.
  • Backcountry launched a 2026 brand incubator, showing acquisition-led growth momentum.

What critics are saying

  • Indeed reviews in 2026 cite low pay, burnout, and constant layoffs.
  • Headcount fell to 2,836 in March 2026, signaling continued operating pressure.
  • Backcountry CEO Melanie Cox left in January 2025, exposing integration and retention risk.

What makes CSC Generation unique

  • CSC Generation uses Genesis, a shared AI-enabled operating platform across 13 brands.
  • It buys distressed retailers like Backcountry, Sur La Table, and One Kings Lane.
  • It monetizes turnaround expertise, not standalone software, across home and outdoor verticals.

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Benefits

  • Health Insurance
  • 401(k) Company Match
  • Health Savings Account/Flexible Spending Account
  • Life Insurance
  • Paid Holidays
  • Paid Vacation
  • Pet Insurance
  • Employee Discounts

Growth & Insights and Company News

6 month growth

5%

1 year growth

13%

2 year growth

12%
The Salt Lake Tribune
Sep 10th, 2024
Backcountry.com, once the outdoor industry's 'cool brand,' sells to investment firm

Backcountry.com, the Utah outdoor brand known for its goat logo and semi-annual sales at its West Valley City warehouse, has sold to investment firm CSG Generation, according to a report from Pulse Ratings, Inc.

PR Newswire
Sep 10th, 2024
CSC Generation Enterprise Acquires Backcountry, Expanding Its Portfolio of Consumer-Centric Brands

CSC Generation Enterprise acquires Backcountry, expanding its portfolio of consumer-centric brands.

SGB Media
Sep 10th, 2024
EXEC: Backcountry Sold as TSG Closes Deal with CSC Generation Enterprise

CSC acquired the company from TSG Consumer Partners, which acquired the business in July 2015.

BGM
Dec 6th, 2023
Is your business underestimating the value of older workers?

In October, global employment nonprofit Generation, in partnership with the Organisation for Economic Co-operation and Development (OECD), released a report entitled The Midcareer Opportunity: Meeting the Challenges of an Ageing Workforce.

The Business Journals
Jan 25th, 2023
BrandX, owner of Boston Store name, brings back BonTon brand online

CSC Generation had purchased the intellectual property through The Bon-Ton Stores Inc.’s bankruptcy proceedings.