Dentsu

Marketing analytics and digital advertising solutions

Digital Media Manager

Brand & Creative MarketingConfirmed live in the last 24 hours

Full-timeİstanbul, TürkiyeNo salary listedIn-person

About the Job

Responsibilities

Partner with a senior strategist and communications planning lead to understand the cultural narrative, ensure deliverables are grounded in a strategic setup, and partner with media activation teams on go-to-market ideas.
Collaborate with the internal team to deliver day-to-day strategic work for clients and steward strategies through execution with the internal team.
Compile, analyze, and interpret information from proprietary, syndicated, and client-provided research sources to develop a point of view on clients’ businesses, categories, culture, and consumers, and apply it to day-to-day briefs.
Repurpose agency thought leadership for clients and contribute to agency or client thought leadership.
Brief internal working teams and external media publishers and partners for ideation, and lead and steer brainstorming sessions.
Monitor leading and emerging media channels and partners, particularly digital, and determine how to apply them to media and consumer brief responses.
Mentor junior strategists.
Develop audience empathy through understanding quantitative and qualitative data inputs.

#LI-DNI The purpose of this role is to partner with a senior strategist and the communications planning lead to deliver an understanding of the cultural narrative, ensures deliverables are grounded in a strategic set-up and partners with media activation teams on go-to market ideas.

Job Description:

#LI-DNI Key responsibilities:
Collaborates with internal team to deliver day to day strategic work for client(s), stewarding strategies through to execution in collaboration with internal team
Delivers a point of view around a client's business/category, culture and consumer by compiling, analysing and interpreting information from various research sources (proprietary, syndicated, client provided), and apply to day to day briefs
Repurposes agency thought leadership for clients. Contributes to agency or client thought leadership
Briefs internal working teams and external media publishers/partners for ideation, lead and steer brainstorms
Keeps a pulse on leading and emerging media channels/partners (with a skew towards digital) and how to apply them to media/consumer brief responses
Mentors junior strategists
Develops strong audience empathy through understanding quantitative and qualitative data inputs

Location:

Istanbul

Brand:

Dentsu

Time Type:

Full time

Contract Type:

Permanent

About the Company

Dentsu

Marketing analytics and digital advertising solutions

Dentsu International is a global marketing and advertising partner that helps brands grow by navigating the digital economy and using data-driven insights. Its services include consumer intelligence to understand customer behavior, digital marketing and advertising to reach audiences, customer experience management (CXM) to improve interactions, and gaming solutions to engage audiences. The company earns revenue through service fees, project work, and long-term contracts with a diverse mix of clients across retail, technology, and entertainment. Its approach combines research and analysis to set industry-focused insights and drive growth, while collaborating across disciplines to deliver integrated marketing solutions. Dentsu also pursues social impact initiatives, promoting inclusion and positive change in the industry and communities.

Company size: 10,001+
Company stage: IPO
Headquarters: Tokyo, Japan
Founded: 1901

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