E

Enginy

AI-driven B2B lead generation platform

Growth Specialist - CRO & SaaS Funnel

Growth MarketingUpdated on Nov 11
Full-timeBarcelona, Spain

About the Job

Requirements

  • 2–3 years of experience in B2B SaaS growth marketing, conversion rate optimization, or demand generation.
  • A proven track record of improving conversion rates and generating demos and pipeline, rather than only traffic or leads.
  • Ability to design experiments, interpret data, and decide when to scale or stop an idea.
  • Hands-on experience with conversion rate optimization and analytics tools, including Google Analytics 4, heatmaps, session recording, and A/B testing, plus a customer relationship management system such as HubSpot.
  • A solid understanding of lifecycle marketing, lead scoring, and funnel metrics, and ability to work closely with Sales and Revenue Operations.
  • Ability to work with Product to launch lead-capture tools and in-product activation.
  • Fluency in Spanish and English.

Responsibilities

  • Run the website as a conversion engine by testing hero messaging, social proof, calls to action, forms, demo-versus-product-tour flows, the pricing page, and booking widgets.
  • Use heatmaps and session recordings to identify website drop-offs, and maintain page speed, Core Web Vitals, mobile performance, and multilingual landing pages in English, Spanish, Italian, and German.
  • Map the funnel with Revenue Operations, set conversion benchmarks for each stage, define lead scoring based on fit and intent and marketing-qualified lead criteria with Sales, and recycle closed-lost prospects and no-shows into nurturing.
  • Build free tools using the company's AI with Product, as well as templates, playbooks, and benchmark reports; manage gating, landing pages, customer relationship management tracking, and follow-up; measure leads and pipeline generated; and retire underperforming assets.
  • Design lifecycle maps and nurturing sequences by persona, ideal customer profile, language, and funnel stage, including trial activation, re-engagement, and win-back, and track their impact on marketing-qualified leads, demos, and influenced revenue.
  • Automate power-user detection from product and customer relationship management data, trigger review requests at appropriate moments, and develop champions into case studies, testimonials, referrals, and webinar guests.
  • Optimize employee and partner LinkedIn profiles and posts to drive conversion.
  • Prepare monthly funnel reviews and growth reports, and plan quarterly objectives and key results, budgets, the tool roadmap, and experiment themes.

Desired Qualifications

  • Italian or German language skills to support multilingual landing pages.
  • Experience with product-led growth motions, free tools, or interactive lead magnets.
  • Experience running review and advocacy programs such as G2, Capterra, or similar.

About the Company

Enginy

AI-driven B2B lead generation platform

Enginy provides an artificial intelligence-powered platform for B2B lead generation and outreach automation on a subscription SaaS model. It helps commercial teams build targeted lead lists and enrich them with verified company and contact data from 30+ sources, then automate outreach across email and LinkedIn. An AI sales chatbot engages prospects to warm them up, improving sales efficiency. The platform integrates data, workflows, and automated campaigns to streamline the sales process from discovery to outreach. Unlike some tools that focus on a single channel or data source, Enginy combines multi-source data enrichment, multi-channel outreach, and an AI assistant in a single platform to boost CRM quality and predictable revenue. The company aims to expand into new markets (US, UK, Germany, Italy, France, Netherlands), grow its team, and scale client success by delivering consistent, measurable sales results for mid-market and enterprise clients.

Company size
51-200
Company stage
Seed
Total funding
$6M
Headquarters
Barcelona, Spain
Founded
2023

Recently Posted Jobs

Explore more opportunities at Enginy

See more jobs