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Coolblue

Online retailer of electronics and appliances

Formulemanager

Business OperationsConfirmed live in the last 24 hours
Full-timeRotterdam, NetherlandsNo salary listed

About the Job

Requirements

  • WO-level thinking and at least 5 years of retail experience.
  • Experience with retail formats, store design, or concept development.
  • Strong stakeholder management and communication skills.
  • Analytical approach with a practical focus on value.
  • Ability to work independently when needed and flexibly where possible.
  • Fluency in Dutch.

Responsibilities

  • Develop, safeguard, and renew the store format across all stores.
  • Translate customer insights and objectives into concrete changes, potentially testing them in a pilot in the store.
  • Develop store routing intended to improve conversion, or add a service point with NPS measurement to reduce waiting times.
  • Establish rules for store design using modular elements and assess exceptions.
  • Set up, develop, and maintain the store-format handbook.
  • Work within the Store Real Estate & Expansion team for the Netherlands, Belgium, and Germany, collaborating closely with Store Operations, Marketing, and IT.
  • Visit stores regularly.

About the Company

Coolblue

Online retailer of electronics and appliances

Coolblue is an online retailer in the Netherlands and Belgium that sells electronics, home appliances, and personal gadgets. It combines a large online platform with physical stores, so customers can choose products online or in person before buying. The product experience is supported by services such as installation, extended warranties, and business solutions, which add value beyond the initial sale. How it works: customers place orders online and can pick up or receive free next‑day delivery for orders placed before midnight, including Sundays, thanks to a strong logistics network; returns are simple and hassle-free. Coolblue differentiates itself through fast, reliable delivery, extensive customer service, clear product information, and a solid reputation backed by awards and positive reviews. The company aims to make buying electronics and home tech easy and convenient for both consumers and businesses, with a focus on good service, easy returns, and dependable delivery.

Company size
1,001-5,000
Company stage
Debt Financing
Total funding
$264M
Headquarters
Rotterdam, Netherlands
Founded
1999

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