Senior Product Manager - AI Products & Agentic Hospitality

About the role

At Apaleo, we're building the open, API-first property management platform for hospitality. With integrations across hundreds of apps through the Apaleo Store, and the first AI agent marketplace for hospitality in our Agent Hub, we simplify operations, elevate the guest journey and drive revenue growth for our customers.

We're looking for a senior Product Manager to ownin our AI product domain. You'll turn our AI capabilities into coherent, commercially viable products that solve real operational problems for hoteliers. Your goal is to help hotels move towards genuinely autonomous operations, not to ship isolated automations or AI assistants.

This is not a backlog role. You'll take an ambiguous opportunity, find the right customer problems, define the proposition, build it with Engineering, bring it to market and drive adoption. You'll also play a central role in turning our AI capabilities into a meaningful and growing source of revenue.

This is a senior individual contributor role with real autonomy. You won't receive a roadmap and execute it. You'll shape it along our vision, using customer insight, data and sound reasoning. You’ll work closely with Engineering, Design, Sales, Marketing and Customer Success, and in close collaboration with our other value stream teams.

What you'll be up to

• Productising and commercialising our AI capabilities. Define the proposition, target customers and use cases, and shape packaging and launch with commercial teams.

• Building the foundations for AI across our ecosystem. Shape how our AI capabilities understand each hotel's context and work reliably with Apaleo and connected systems across operational areas.

• Productising hospitality knowledge. Turn hospitality expertise and operational processes into scalable product experiences, with appropriate human oversight.

• Driving autonomy and measurable value. Think in complete outcomes, such as staff hours saved and manual work removed. Show hoteliers tangible ROI.

• Driving adoption. Run discovery, shape onboarding and usability, measure adoption and improve from real-world feedback.

• Keeping AI products reliable and viable. Define good agent performance, understand cost and latency, set up evaluation and monitoring with Engineering, and trade off autonomy, reliability, human intervention and cost.

• Owning strategy, roadmap and delivery in your scope, with clear specs, a definition of done and impact analysis.

• Working with Engineering on trade-offs, dependencies, quality and our API-first AI-first architecture.

• Balancing ambition with reality. Weigh the roadmap against operational requests, bugs and technical debt, and say no to good ideas that aren't great ones.

• Spotting dependencies early with Hotel Operations and other engineering teams, since our AI capabilities build on the core platform.

• Using AI in your own PM work and championing AI-assisted engineering. 

What you'll bring

• 6+ years as a Product Manager, owning products from discovery through launch and adoption with limited day-to-day direction.

• Proven zero-to-one experience. You've taken a new B2B product, not a feature, from an ambiguous problem to paying customers, driving discovery, validation, definition, prioritisation and launch.

• Ownership after launch. You've owned a revenue, adoption or retention number and can tell us what moved and what you killed, pivoted or repriced.

• Commercial thinking. You've defined propositions, packaging and pricing, validated willingness to pay and worked with Sales, Marketing and Customer Success on go-to-market.

• Systems and process thinking. You break processes into steps, decisions and handoffs, and understand how systems with different data models and sources of truth affect the reliability of agents.

• Meaningful AI product experience. You've built and launched AI-powered products or capabilities used by real customers, understand what makes a product agentic, and can discuss context, tools, latency, cost and evaluation, with a view on human-in-the-loop design.

• Customer centricity and product judgement. You turn interview patterns into opportunities, make tough trade-offs and prioritise ruthlessly.

• Platform thinking. You weigh customer needs against reusable capabilities, API consistency and long-term platform evolution.

• Stakeholder alignment. You align Engineering, commercial teams and peers, manage cross-team dependencies and communicate trade-offs with confidence.

• Autonomy and adaptability. You take ownership, raise risks early and make progress through ambiguity.

Strongly preferred

• Agentic AI products in production. You've taken an agentic AI product beyond prototype to paying customers, and dealt with reliability, permissions, exceptions, human intervention and evaluation. This is different from AI-powered features such as chatbots, summarisation or copilots.

Nice to have

• Hospitality technology or hotel operations experience.

• Experience with PMS, RMS, CRS, channel managers, OTAs or hospitality distribution.

• Experience in B2B SaaS platforms, ecosystems or integration-heavy products.

• Experience with AI governance, permissions, identity, orchestration or enterprise AI adoption.

• Experience in a fast-moving startup or scale-up.

• Comfort with AI-assisted engineering processes.

Don't tick every box? Hospitality experience is an advantage, not a prerequisite. A strong zero-to-one B2B product builder from another domain, with real AI product experience and a commercial mindset, can be a better fit than a hospitality specialist without them. We'd still love to hear from you.

Who you are

• You take high ownership. You answer for product outcomes, not just delivery commitments.

• You're strategic and hands-on. You can set a product vision and still get into customer discovery, operational processes and detailed product decisions.

• You're comfortable with ambiguity. You make progress when the problem or the solution isn't fully defined.

• You think commercially. You ask what customers will buy and why, not just what Engineering can build.

• You're customer obsessed. You understand real operational pain and test your assumptions with customers.

• You're technically curious. You know enough about AI and agentic systems to hold meaningful discussions with engineers and make informed product decisions.

• You measure what matters. You judge success by customer outcomes, adoption and commercial impact, not features shipped.

What we offer

Culture and growth

• A diverse and international team. Work alongside passionate professionals from over 20 nationalities, bringing unique perspectives and experiences to shape the future of hospitality tech.

• Growth and development. You'll benefit from 360° feedback reviews, a dedicated learning budget and plenty of chances to take on more responsibility.

• Autonomy and ownership. Great ideas can come from anywhere. We empower you to take responsibility, make decisions and contribute directly, in an environment built on trust and transparency.

• Competitive and fair compensation. Our salaries are competitive and guided by benchmarking data to ensure fairness across all roles and teams.

Perks and lifestyle

• Flexible and remote work options. We focus on results, not clocking hours. Work from home, the office or in a hybrid setup.

• Free public transport. Travel across Germany with a fully covered Deutschland Ticket.

• Paid time off. 30 days of vacation to fully disconnect, recharge and return inspired.

• Health and wellbeing. Access to hundreds of gyms, fitness studios and wellness options through our EGYM Wellpass membership.

Joining Apaleo

How you make an impact joining Apaleo: Joining Apaleo is more than taking on a role. It's about driving real change in the hospitality industry. Your contributions will directly shape our innovative platform, influence company-wide decisions and help redefine the future of hospitality tech. 

^{We are proud to be an Equal Opportunity and Affirmative Action Employer, committed to fostering a diverse, inclusive and welcoming workplace. We encourage applications from individuals of all backgrounds, regardless of race, colour, religion, gender identity or expression, sex, national origin, age, marital status, disability or any other characteristic protected by applicable law. Your personal data will be handled with the utmost care and in compliance with GDPR and relevant data protection regulations. We celebrate differences and believe that diversity enriches our team and drives innovation.}