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TaylorMade introduces Hi-Toe 5 wedges, engineered for spin, control and versatility from any lie. August 14, 2026 Fully forged construction, full-face grooves and five grind options combine to give golfers confidence around the green. AVAILABLE IN-STORE AND ONLINE FROM 3 SEPTEMBER 2026 AUSTRALIA - TaylorMade Golf has unveiled its new Hi-Toe 5 wedges, a fully forged family designed to deliver premium feel, reliable spin and shot-making versatility from every lie and in changing conditions. Built from soft carbon steel and shaped with precision geometry, Hi-Toe 5 is engineered to provide world-class feel and feedback. Its larger overall profile, expanded toe area and full-face grooves give golfers added confidence when opening the face, playing from difficult lies or creating shots around the green. Aggressive saw-milled grooves are produced to ultra-tight tolerances, with steeper walls and razor-sharp radii designed to maximise spin. A RAW face and TaylorMade's Spin Tread Technology add laser-etched channels that redirect moisture away from the face and create additional friction at impact, helping retain spin in wet and variable conditions. The Hi-Toe 5 design also features TaylorMade's highest centre of gravity in a wedge, promoting a lower, more penetrating flight with high spin for enhanced control. Five grinds for all-terrain versatility Hi-Toe 5 is available in five different grind options to suit a broad range of swing types, shot preferences and turf conditions. Across the family, the grind selection is designed to balance versatility, forgiveness and dependable all-round performance. Premium shaft and finish options The stock steel offering is the KBS Hi-Rev 2.0 115g, featuring an active tip section for exceptional feel and finished in Black PVD. Golfers can also select the UST Recoil DART 80g graphite shaft, which uses Dual Action Recoil Technology to support efficient energy transfer, consistent distance and precise ball flight. Hi-Toe 5 is offered in an Aged Copper finish, with selected custom configurations also available in Satin Chrome. Stock builds are paired with a SuperStroke Crossline 2.0 Black/Copper 52g grip. Availability TaylorMade Hi-Toe 5 wedges arrive in-store and online in New Zealand from 3 September 2026. Loft, bounce, handedness, finish and shaft availability vary by grind and configuration. Product highlights * Premium forged feel: Fully forged soft carbon steel construction with precision geometry. * Maximum spin from any lie: Saw-milled grooves with steep walls and sharp radii. * Consistent performance: RAW face and Spin Tread Technology help channel away moisture and retain spin. * Confidence-inspiring shape: Larger profile, expanded toe area, full-face grooves and a high-CG design. * All-terrain versatility: Five grind options for varied swing types and playing conditions.

DataSnap appoints former TaylorMade President John Kawaja to lead growth and RevenueSignals' U.S. Expansion. Veteran brand executive will scale DataSnap's predictive intelligence portfolio, enterprise partnerships and commercial infrastructure. DataSnap, an embedded analytics and decision intelligence company, announced the appointment of John Kawaja as President. In his new role, Kawaja will lead DataSnap's corporate strategy, commercial growth and expanding portfolio of predictive intelligence platforms while directing the U.S. market expansion of enterprise AI company RevenueSignals. Kawaja brings more than two decades of executive leadership experience building prominent consumer brands, scaling commercial organizations and leading growth across complex, high-performance businesses. He previously served as President of North America for Xponential Fitness, President of TaylorMade Golf Company and Head of Marketing for Adidas North America. "Organizations have access to more data than ever, but many still struggle to translate that information into confident, timely decisions," said Kawaja. "DataSnap is building an ecosystem that closes that gap by transforming complex behavioral and operational data into intelligence that leaders can act on. I am excited to help scale the company, strengthen its commercial infrastructure and bring these capabilities to more organizations across the United States." As part of its next phase of growth, DataSnap has entered into a strategic partnership with RevenueSignals to lead the U.S. commercialization and enterprise deployment of its predictive AI technology. RevenueSignals analyzes customer behavior and lifecycle data to help organizations identify churn risk, anticipate future outcomes and prioritize the actions most likely to improve retention and long-term customer value. Through the partnership, DataSnap will provide the commercial strategy, enterprise relationships and implementation support required to expand the platform throughout the U.S. market. "DataSnap brings the market expertise, enterprise infrastructure and leadership necessary to accelerate our expansion in the United States," said Paul Herron, CEO of RevenueSignals. "John's experience scaling major brands, combined with DataSnap's analytics and go-to-market capabilities, creates a powerful foundation for bringing RevenueSignals to a broader enterprise audience." The efficacy of these predictive capabilities was recently validated by LaserAway, the nation's leading aesthetic dermatology provider, which completed an initial pilot program utilizing the RevenueSignals intelligence platform. "We are highly encouraged by the initial data from our pilot program," said Paul Baumgarthuber, Chief Marketing Officer of LaserAway. "The ability to accurately forecast customer behavior is critical to our operational efficiency, and we are excited to continue testing and integrating these advanced churn prediction models across our national footprint." The RevenueSignals partnership expands DataSnap's broader ecosystem of analytics and intelligence products, which includes Bobby(R), a behavioral intelligence platform designed to provide objective market orientation, and SQLSMS, a mobile data interface that delivers live database metrics through text messaging. Under Kawaja's leadership, DataSnap will focus on building a repeatable commercial framework across its portfolio, expanding enterprise partnerships and establishing the company as a leading provider of embedded analytics and predictive decision intelligence.

Ransomware Group ExfilSquad hits: TaylorMade and Sun Day Red golf. HookPhish team Summary. In the latest cybersecurity news, TaylorMade & Sun Day Red golf - an organization based in US - has fallen victim to a ransomware attack conducted by the group ExfilSquad. This data breach, discovered on Jul 26, 2026, 10:23 UTC, underscores the increasing need for proactive cybersecurity defenses as HookPhish continue through 2026. Incident report. | Target Organization | TaylorMade & Sun Day Red golf | | Threat Group | ExfilSquad | | Summary | Revenue: $1.5B DATA SUMMARY: 2M~ records containing: significant PII, customer support history, orders, shipping information, business account data, financial/account information, internal notes, attachments, and AI support chat transcripts. | | Date of Breach | Jul 26, 2026, 10:23 UTC | | Discovery Date | Jul 26, 2026, 10:23 UTC | | Region | US | | Business Sector | Retail & E-Commerce | How to reduce your ransomware risk. Most ransomware intrusions start with a stolen password or a phishing email. A few proactive steps sharply cut your exposure: * phishing simulations - close the gap attackers exploit. * awareness training - close the gap attackers exploit. Disclaimer. HookPhish does not engage in the exfiltration, downloading, taking, hosting, viewing, reposting, or disclosure of any stolen information. All breach data reported here is sourced from publicly available threat intelligence feeds for awareness purposes only.