G

Gradial

AI agents-enabled marketing operations platform

Senior Product Marketing Manager

Product MarketingPosted on Nov 11
Full-timeSeattle, WA, USAIn-person

About the Job

Requirements

  • At least 6 years of product marketing experience in B2B SaaS, ideally in a product-led or category-creating company.
  • Experience joining an early-stage startup of roughly fewer than 250 employees and driving it through a significant scale phase as a category-defining business.
  • A strong track record owning positioning, launches, competitive strategy, customer storytelling, and sales enablement.
  • Strong writing and storytelling skills to create clear narratives that influence buyers, operators, analysts, and internal teams.
  • Ability to translate complex product capabilities into clear market value for technical and non-technical audiences.
  • Experience working closely with founders, product teams, and go-to-market teams in fast-moving environments with little existing structure.
  • Ability to operate as a builder and individual contributor while laying the foundation for a future function.
  • Strong customer instinct and habit of staying close to users, buyer pain points, objections, and product truth.
  • Confidence and judgment to make strategic messaging decisions and maintain messaging consistency as the company grows.

Responsibilities

  • Define and defend Gradial’s positioning across the portfolio so the homepage, pitch, launches, and market narrative tell one clear story.
  • Name and shape the category through messaging, proprietary research, and market language.
  • Own product and company messaging for executives, buyers, operators, and technical stakeholders across major channels.
  • Lead product launches end to end, developing the storyline, proof points, founder content, customer voice, and go-to-market coordination.
  • Build competitive positioning to help win live deals against adjacent platforms, established incumbents, and agency alternatives.
  • Partner with Sales to sharpen differentiation, strengthen objection handling, and improve win rates.
  • Create a repeatable engine to turn customer wins into case studies, named talks, videos, public-relations moments, and co-marketing assets.
  • Speak frequently with customers and power users, using their insights to refine messaging, uncover proof points, and ground the company story in customer reality.
  • Own analyst relations across top industry firms, shaping how the market understands the category and Gradial’s position.
  • Maintain clarity and consistency in company messaging as the company scales.

Desired Qualifications

  • Experience at a high-performing startup that scaled meaningfully from early stage to broad market adoption.
  • Familiarity with AI-native products, AI-oriented developer tools, or modern marketing technology platforms.
  • Experience introducing a new category or establishing new market language in a competitive space.

About the Company

Gradial

AI agents-enabled marketing operations platform

Gradial builds an enterprise marketing platform that uses AI agents to perform marketing operations inside a brand’s existing systems, speeding from brief to live content. The AI agents handle authoring, QA, brand compliance, accessibility checks, asset tagging, and campaign assembly. It emphasizes tight integration with current enterprise tools and supports agent-scale publishing for large brands, aiming to replace fragmented agency-ticket workflows. Its goal is to become the default workflow platform for marketing teams to move from brief to live content quickly and at scale, with customers including AWS, Prudential, T-Mobile, Vanguard, Kaiser Permanente, and US Bank.

Company size
51-200
Company stage
Series C
Total funding
$118.4M
Headquarters
Seattle, WA
Founded
2023

Recently Posted Jobs

Explore more opportunities at Gradial

See more jobs