Account Executive
About the job
- At least two years of experience in a full-cycle Account Executive role or equivalent, with a track record of coordinating multiple internal and external stakeholders to close deals.
- Experience in a startup or scale-up environment is desired, ideally in B2B SaaS, including experience working with limited processes, resource constraints, and ambiguity.
- Understand customer perspectives and commercial drivers, and translate product features into return on investment.
- Take ownership of personal development and actively work to improve.
- Be receptive to feedback, adaptable, and able to describe a time when an approach was changed.
- Communicate clearly, concisely, and engagingly in person and in writing; simplify complex ideas and maintain audience attention.
- Collaborate cross-functionally with Solutions or Product, involve others when appropriate, and communicate effectively with internal stakeholders.
- Research, prepare, follow through, and respond proactively.
- Run the full sales cycle, including outbound prospecting, inbound qualification, product demonstrations, negotiation, and closing.
- Collaborate with the CRO and Sales Manager on pipeline strategy, deal progression, and forecast accuracy.
- Partner with Solutions on technical discovery, demonstrations, and proof-of-concept work.
- Document effective sales practices, improve the sales playbook, and help the team improve.
- Share prospect insights with Product and Marketing to improve processes.
- Startup or scale-up experience, ideally in B2B SaaS.
About the company
GoodFit offers a configurable data platform that powers GTM decisions for revenue teams. It helps map a company’s total addressable market using custom criteria, enriches profiles with firmographics, technographics, hiring trends, and funding data, and uses LLM-based classification to label and qualify accounts. The platform prioritizes and scores accounts and defines personas, then integrates with existing tools like CRMs to drive ABM and programmatic outreach without disrupting workflows. Its goal is to make advanced GTM execution accessible, reduce time wasted on poor-fit leads, and lower customer acquisition costs by enabling precise market mapping and targeted outreach.
Company Size
11-50
Company Stage
Series A
Total Funding
$13M
Headquarters
London, United Kingdom
Founded
2020
Get referred to GoodFit
See people who can refer or advise you
Simplify's Take
What believers are saying
- GoodFit raised $13 million in September 2025 from Notion Capital and Inovia Capital.
- GoodFit says Personio cut deal creation time 60%, and Clari grew coverage 20%.
- The 2026 product stack adds AI personas and managed GTM intelligence workflows.
What critics are saying
- Apollo, ZoomInfo, and AI GTM startups compress GoodFit's pricing and differentiation.
- Customer wins still center on a few logos; churn would cripple credibility by 2027.
- LLM-based account classification creates accuracy, liability, and maintenance risk across changing buyer roles.
What makes GoodFit unique
- Founded by Paddle co-founder Harrison Rose and operator Aleksander Bury.
- Purpose-trained classification models rank accounts beyond crude industry and headcount filters.
- Unified data, models, agents, and workflows replace fragmented GTM tooling.
Help us improve and share your feedback! Did you find this helpful?
Benefits
- Health Insurance
- Gym Membership
- Flexible Work Hours
- Remote Work Options
- Hybrid Work Options