Regional Director

The Regional Director is responsible for leading the performance, development and strategic growth of an assigned multi-state region within Cetera Investors’ supported independence wealth management model. Reporting to the Head of Cetera Investors, this role is accountable for regional business performance, advisor recruiting and retention, organic growth, Branch Manager effectiveness and operational execution.

This leader translates broader business objectives into actionable regional strategies and priorities, balancing strategic direction with disciplined execution and fostering an advisor-first culture focused on consistent, measurable and sustainable growth.

This role is located in the Central/Southeast Regions of the United States, ideally the candidate will be located in Chicago, Atlanta or Charlotte. 

Key Duties & Responsibilities

• Lead regional growth and business performance through Branch Managers and branch teams, providing strategic direction, aligning resources, and reinforcing accountability for results
• Coach and develop Branch Managers to strengthen leadership effectiveness, establish clear expectations, and drive accountability for branch performance
• Establish and maintain a consistent operating cadence across the region, including business reviews, recruiting assessments, performance discussions, and strategic planning
• Build leadership capabilities and bench strength through ongoing talent development, succession planning, and performance management
• Provide leadership and direction for regional recruiting efforts in partnership with Branch Managers, Recruiting, and other key partners
• Develop and guide regional recruiting strategies focused on attracting established advisors and high-producing teams and identifying succession opportunities
• Build and maintain relationships with key advisors to strengthen engagement and retention and proactively address potential attrition risks
• Guide Branch Managers in supporting advisor growth through business planning, asset consolidation, practice management, and available enterprise resources
• Drive advisor productivity and organic growth through Branch Managers and branch teams by identifying opportunities to strengthen practices and deepen client relationships
• Collaborate across Recruiting, Operations, Compliance, Human Resources, Facilities, Marketing, Finance, and Technology to align resources and advance regional priorities
• Identify broader challenges and opportunities impacting advisor experience, branch performance, and regional growth, partnering with appropriate teams to develop and implement solutions
• Provide appropriate supervisory oversight while reinforcing operational discipline, risk management, and regulatory compliance across the region
• Oversee and manage the regional budget, maintaining financial accountability and partnering with Branch Managers to align resources and investments with business priorities
• Maintain a strong presence across the assigned region, engaging with Branch Managers, advisors, and business partners to understand business needs, assess performance, strengthen relationships, and support regional priorities

Experience & Qualifications

• Strong commercial and financial acumen, including an understanding of independent wealth management economics
• Demonstrated success driving revenue growth, advisor recruiting, retention, and organic business development
• Proven ability to develop leaders, manage performance, and execute strategic business plans
• Strong executive presence, judgment, communication, analytical, and relationship-management skills
• Ability to influence outcomes and work effectively across a complex, cross-functional organization
• Experience within an independent broker-dealer, supported-independence, RIA, hybrid, or branch-based wealth management model preferred
• Bachelor’s degree preferred
• FINRA Series 7, 24, and 66, or Series 63 and 65

Required Experience

• Minimum 12 years of progressive leadership experience within wealth management or financial services
• Minimum 5 years of experience leading managers, multi-office organizations, or significant financial advisor populations
• Experience overseeing regional business performance
• Demonstrated experience leading advisor recruiting, retention, and practice-growth strategies 

Other Requirements

• Ability to travel extensively throughout the assigned region
• This role requires at minimum 50% regional travel to support business and leadership needs, with regular in-person attendance at a local branch office when not traveling
• Ability to maintain the required licenses and registrations applicable to the position

Compensation: Total target compensation of up to approximately $450,000 (includes base salary, variable target-based incentives if conditions are achieved, as determined under the Company's compensation plans).  Actual earnings may be more or less than target and depend on individual performance, business conditions and plan terms.