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Mandarin Oriental Hotel Group

Operates luxury hotels and residences globally

Marketing Manager

Marketing Generalist & ManagementConfirmed live in the last 24 hours
Full-timeLondon, UKNo salary listedIn-person

About the Job

Requirements

  • The candidate must have 5–7 years of progressive experience in luxury marketing, ideally within luxury hospitality, travel, private residences, real estate or an adjacent premium sector, including experience developing and delivering integrated marketing strategies, annual plans and budgets.
  • The candidate must have proven multi-channel marketing leadership and experience managing complex campaigns and agencies across digital, content, social media, customer relationship management (CRM), public relations and partnerships, together with previous line management or team leadership experience.
  • The candidate must demonstrate strong luxury brand and commercial judgment, understand high-net-worth and ultra-high-net-worth audiences, and connect marketing investment with audience growth, qualified demand and business performance.
  • The candidate must have advanced analytical and reporting capability, including experience defining meaningful key performance indicators (KPIs), interpreting campaign and website performance data, and turning insights into clear recommendations and actions.
  • The candidate must have strong budget, project and agency management skills, with a disciplined approach to forecasting, prioritization, delivery and value.
  • The candidate must be able to communicate effectively and manage stakeholders, including presenting to and building trusted relationships with senior stakeholders, owners, agencies and strategic partners in an international, matrix organization.
  • The candidate must demonstrate autonomy, accountability, attention to detail, collaboration and a solutions-focused approach, and have a genuine interest in luxury hospitality, travel and exceptional private homes.
  • The candidate must be proficient in Microsoft Office and Canva, with strong working knowledge of marketing analytics, digital campaign and website performance tools.

Responsibilities

  • Develop, own and deliver the annual Mandarin Oriental Exceptional Homes marketing strategy and integrated marketing plan, setting objectives, priorities, key performance indicators, budgets and timelines aligned with brand standards and commercial priorities.
  • Lead integrated marketing across content, social media, customer relationship management, electronic direct mail (eDM), website, paid media, search engine optimization (SEO), public relations and strategic partnerships, ensuring consistent storytelling across global channels.
  • Act as brand guardian for Exceptional Homes by overseeing campaigns, creative assets, property content, photography, film, editorial, brochures, presentations, website listings and owner-facing materials.
  • Lead the digital marketing strategy and work with digital, website, sales and operations teams to improve property discovery, qualified enquiry generation and conversion, using testing and performance insights to optimize activity and return on investment.
  • Own the marketing budget and performance framework, including forecasting, expenditure tracking, KPI development and monthly and quarterly reporting for leadership, stakeholders and Exceptional Homes owners.
  • Set the public relations and communications agenda and develop strategic partnerships with Mandarin Oriental hotels, luxury brands, media and other relevant organizations, including oversight of press and influencer stays, launches, events and brand experiences.
  • Provide leadership and direction to the Assistant Marketing Manager and manage external agency partners, including briefing, scope management, performance reviews and delivery standards.
  • Serve as the senior day-to-day marketing lead for owners, agencies, partners and internal stakeholders, collaborating with Sales, Operations, Business Development, Global Brand, Digital, Website, Communications and hotel teams.
  • Represent marketing in senior internal forums and contribute to wider business planning, portfolio growth and commercial decision-making, while continuously improving marketing processes and ways of working.

Desired Qualifications

  • Experience in luxury hospitality, travel, private residences, real estate or an adjacent premium sector is ideally suited to the role.

About the Company

Mandarin Oriental Hotel Group

Operates luxury hotels and residences globally

Mandarin Oriental Hotel Group operates a collection of luxury hotels, resorts, and residences around the world. Each property reflects the group’s oriental heritage and sense of place, delivering upscale accommodations and service to guests. The group’s core product is the management and operation of high-end hotels and residences; its properties typically feature refined design, premium amenities, and personalized guest experiences. The brand differentiates itself through its distinctive combination of luxury standards and oriental charm, with a focus on exceptional facilities, attentive staff, and consistent quality across locations, supported by a pipeline of new developments in desirable markets. The goal is to be widely recognized as the best global luxury hotel group by providing 21st-century luxury with oriental charm, growing through selective expansion while maximizing long-term profitability and shareholder value.

Company size
10,001+
Company stage
IPO
Headquarters
Hong Kong
Founded
1963

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