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Noble People

Noble People

Media agency using analytics-driven media buying

Associate Director - Multiple Teams

Contract
$120k - $135k/yr
Senior
Bachelor's, Master's
New York, NY, USA
Hybrid

About the job

Requirements
  • Bachelor’s degree in Marketing, Advertising, Communications, or a related field.
  • At least 5 years of experience in media planning and buying, with a focus on out-of-home, preferably within an advertising or media agency.
  • In-depth knowledge of the out-of-home marketplace across top designated market areas.
  • Excellent communication and presentation skills, with the ability to articulate media strategies and campaign results to internal teams and clients.
  • Leadership abilities to manage and motivate a team, delegate tasks effectively, and foster a collaborative work environment.
  • Strong negotiation skills to secure favorable media rates and placements.
  • Familiarity with media research tools and industry trends.
  • Ability to multitask, prioritize, and meet deadlines in a fast-paced, dynamic environment.
  • Passion for the media industry and staying up-to-date with industry trends.
Responsibilities
  • Develop and lead comprehensive outdoor strategies that align with clients' marketing objectives and target audiences.
  • Manage the planning process, including researching and selecting media tactics, negotiating media rates, and managing media budgets.
  • Oversee the production and execution of outdoor campaigns, including experiential and non-traditional activations.
  • Collaborate with internal teams, including media planners, creative, and analytics, to ensure cohesive and integrated campaign execution.
  • Build and maintain strong relationships with media vendors and negotiate favorable rates and placements.
  • Provide guidance, support, and mentorship to a team of media planners and buyers.
  • Prepare and present comprehensive reports on campaign performance, offering insights and recommendations for optimization.
  • Stay informed about industry trends and emerging media platforms to identify new opportunities for effective local activation.
Desired Qualifications
  • A master’s degree is a plus.
  • Experience in media planning and buying within an advertising or media agency is preferred.

About the company

Noble People is a media agency that blends creative use of media space with analytics and marketing science. It helps clients decide how to invest their marketing budgets to achieve real business results, not just early indicators. The company analyzes data to guide decisions and then executes media buys across digital, search, broadcast TV, podcasts, out-of-home, social, and traditional channels. It negotiates partnerships with publishers and platforms and sometimes creates new media spaces to reach audiences in novel ways. What sets Noble People apart is pairing strategic rigor with creative execution, prioritizing business metrics over vanity metrics, and offering end-to-end service—from insight and planning to buying and creating media opportunities. The ultimate goal is to maximize the impact of clients’ marketing spend by delivering measurable business outcomes.

Company Size

51-200

Company Stage

N/A

Total Funding

N/A

Headquarters

New York City, New York

Founded

2011

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Simplify's Take

What believers are saying

  • Belle Tire named Noble People media AOR in January 2026, signaling new-business momentum.
  • Engine and Zip campaigns ran with Noble People in 2026, expanding visible client proof.
  • CoreWeave, Atlassian, BJ’s, Justworks, and Ripple show a diversified client roster.

What critics are saying

  • Belle Tire and WorkInProgress split creative from media in January 2026.
  • Noble People’s differentiation depends on retaining niche talent like Gladysz, Sinha, and Rosenblatt.
  • Without proprietary technology, larger holding-company media shops can copy its productized services.

What makes Noble People unique

  • John Gladysz became Noble People’s first Head of Product in December 2024.
  • Noble People combines creativity, data, and measurement across media strategy and activation.
  • Ad Age named Noble People Small Media Agency of the Year in 2025.

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Benefits

Paid Vacation

Paid Sick Leave

Sabbatical Leave

Wellness Program

Mental Health Support

Health Insurance

Dental Insurance

Vision Insurance

Disability Insurance

Life Insurance

Phone/Internet Stipend

Commuter Benefits

Flexible Spending Account

Company News

AdForum
Dec 12th, 2024
Noble People Announces John Gladysz As First Head of Product

Independent media agency Noble People has tapped John Gladysz as its first-ever Head of Product.