Analytics Implementation Specialist
VML Enterprise Solutions
Analytics Implementation Specialist
VML Enterprise Solutions
Global agency offering brand, CX, commerce
WPP Enterprise Solutions designs, builds, and operates the growth systems that competitive businesses rely on. In a world where Al is reshaping how companies drive growth, we lead clients in business transformation and marketing modernization, connecting strategy directly to execution. Our 12,000 experts in engineering and platforms, commerce, consulting, content transformation, CRM, and CX work within a unified global operating unit across 40+ markets. WPP Enterprise Solutions works alongside best-in-class partners including Adobe, AWS, Braze, Google, Microsoft, Salesforce, and Shopify, as well as innovators in AI, to deliver growth solutions tailored to the needs of our clients’ businesses. VML, part of WPP, supports WPP Enterprise Solutions by helping brands activate transformation through creativity and experience.
OVERVIEW
The Analytics Implementation Specialist will provide web analytics solutions and services to VML Data’s Tier one clients, enabling them to make informed, data driven interactive strategy and web development decisions.
To provide insights into their web analytics solutions. This position has high levels of interaction with clients, their technical teams, agencies and or partners.
The position is for individuals that are web analytics specialists who are self-motivated, entrepreneurial and can hit the ground running due to their knowledge of the Google and Adobe Digital Marketing Suite. The purpose of this position is to customize and provide solutions to clients’ exact business requirements and reporting needs, assist clients to implement proprietary web tracking code throughout their website, and perform quality checks to ensure correct implementation, in essence enabling them to answer business questions timely and accurately.
RESPONSIBILITIES
REQUIREMENTS
*Please note that our business is an equal opportunity employer and preference in appointment for the role will be in line with the EE strategy of our organisation*
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WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence and world-class partnerships – all united by our agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.
WPP (VML/WPP Enterprise Solutions) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
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Global agency offering brand, CX, commerce
VML Enterprise Solutions is a global creative and technology partner formed by the merger of Wunderman Thompson and VMLY&R, offering an integrated service across brand experience, customer experience, and commerce powered by data and technology. It combines creative ideas with CX design and e-commerce solutions, using data to plan, execute, and measure multi-channel campaigns. Its differentiator is an end-to-end, globally scalable offering built from two large agencies with complementary strengths, enabling unified brand, CX, and commerce work in one partnership. Its goal is to help clients grow by delivering cohesive, data-informed experiences that boost brand affinity, engagement, and sales.
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