Z

Zynga

Mobile social games developer with freemium

Meta Designer - Unannounced Project

Product ManagementConfirmed live in the last 24 hours
Full-timeLondon, UK

About the Job

Requirements

  • Previous experience in metagame, progression, or engagement design, or an equivalent role in the video game industry.
  • At least one shipped title in a design role for a live-service title.
  • Experience designing and implementing progression, economy, or engagement features for live games.
  • Knowledge and experience analyzing key performance indicators and player behavior data.
  • Familiarity with the Unreal game engine.
  • Ability to analyze gameplay data and player feedback to inform and balance design decisions.
  • Ability to work effectively across cross-disciplinary teams.
  • Ability to manage multiple designs in a fast-paced development environment.
  • Passion for action games and a deep understanding of what makes enemy designs engaging and memorable.

Responsibilities

  • Own the design, prototyping, and implementation of progression, economy, and engagement features aligned with the game's creative vision.
  • Help define, analyze, and act on analytics, feature data, and key performance indicators.
  • Work with live and product management teams to define goals and implement solutions to boost engagement.
  • Collaborate with art, animation, audio, design, and engineering teams to build content and solve problems in a multidisciplinary environment.
  • Develop and balance in-game economies across metagame features.
  • Work with user experience and engineering teams to ensure features meet engagement goals.
  • Analyze player data, feedback, and behaviors to identify and fix metagame issues and retention barriers.
  • Work concurrently on multiple features at varying development stages and manage priorities as content pipelines run in parallel.
  • Document and communicate metagame feature concepts to ensure alignment across development teams.

Desired Qualifications

  • Background in mobile games and understanding of mobile player behavior and market leaders.
  • Experience with visual scripting or rapid prototyping tools.
  • Genuine enthusiasm for crafting engaging progression and metagame features and motivating players over a long period.

About the Company

Zynga

Mobile social games developer with freemium

Zynga creates social mobile and web games such as FarmVille, Words With Friends, and CSR Racing. It focuses on casual gamers who want easy-to-access games that can be played in short sessions. The games use a freemium model: they are free to download and play, with in-game purchases that enhance gameplay and integrated advertising. Social features let players interact with friends and other players, which helps drive engagement and retention. Zynga differentiates itself by emphasizing social interactions inside games, a large library of popular casual titles, and revenue from both in-game purchases and ads, along with strategic partnerships (e.g., Amazon Prime) and involvement in education and social initiatives. The company’s goal is to grow a broad, engaged mobile gaming community while monetizing through freemium purchases and advertising, and to broaden its influence through partnerships and social impact initiatives.

Company size
1,001-5,000
Company stage
IPO
Headquarters
San Francisco, CA
Founded
2007

Recently Posted Jobs

Explore more opportunities at Zynga

See more jobs