Tesla

Makes electric cars, robotaxis and grid batteries

Consumer Engagement Specialist

Marketing Generalist & ManagementConfirmed live in the last 24 hours

Full-timeCyberjaya, Selangor, MalaysiaNo salary listedIn-person

About the Job

Requirements

A minimum of five years of experience in marketing is required.
Proficiency in design tools such as Adobe Illustrator, Photoshop, Premiere Pro, and Figma is required.
Fluency in English and other local languages is required.
The candidate must be able to work independently and collaboratively.
The candidate must have coordination, multitasking, and organizational abilities.
The candidate must be able to work in a fast-paced, dynamic, and deadline-oriented environment.

Responsibilities

Develop an above-the-line communications strategy for different segments aligned with sales objectives, including digital, social media, public relations, and influencer engagement.
Plan and execute a social media calendar to drive brand awareness and educate the market about electric vehicles and sustainability.
Create and localize visuals or video footage for different platforms and channels.
Oversee and implement e-newsletters, sales collateral, print materials, and other marketing materials to support business needs.
Manage external agencies to produce quality work supporting marketing objectives.
Work with the team to develop targeted marketing plans that integrate marketing tactics and events to achieve business goals.
Collaborate with internal teams and external vendors to develop, manage, and implement lead-generation campaigns, including test-drive activities, product launches, pop-up stores, in-store activations, and corporate partnership events.
Assist with event execution and provide on-site support when necessary.
Track and measure campaign results, and perform analysis and evaluation of results.
Ensure compliance with global brand strategy and corporate identity.
Support ad hoc tasks as required.

Desired Qualifications

Experience in communications or content creation is a plus.

Category	Sales & Customer Support
Location	Cyberjaya
Requisition ID	242933
Type	Full-time

Job Description

Tesla is looking for a Consumer Engagement/ Leads Generation Specialist to support the marketing organization with various responsibilities including content creation, lead generation and retail marketing events in Malaysia. Our ideal candidate is a self-starter with strong communication (both verbal and written), negotiation and execution skills.

Job Responsibilities

Above-the-line communications and content creation

Develop overall above-the-line communications strategy to target different segments that aligned with sales objectives, include but not limit to digital, social media, PR and influencer engagement
Plan and execute social media calendar to drive brand awareness and educate the market about EV and sustainability
Create and localize visuals or video footages for different platforms and channels usage
Oversee and implement e-newsletter, sales collaterals, print materials and other related marketing materials to support business needs
Manage external agencies to produce quality work in supporting marketing objectives

Marketing Campaigns

Work with the team to develop targeted marketing plans with a coherent integration of marketing tactics, event and activities to achieve business goals
Collaborate with internal teams and external vendors, to develop, manage and implement leads generation campaigns including test drives activities, product launches, pop-up stores, in-store activations, and corporate partnership events etc
Assist in event executions and provide on-site support whenever necessary
Handling tracking and measurement of the campaign results, performing results analyses and evaluation

Marketing Operations

Ensure compliance with global brand strategy and corporate identity for Tesla Motors
Support any ad-hoc tasks as required

Job Requirements

Minimum 5 years solid experiences in marketing, experience in communications or content creation is a plus
Proficiency in design tools (Adobe Illustration / Photoshop / Premier Pro / Figma etc.) is required
Excellent communication skills and fluency in English and other local languages.
A good team player who also thrives working independently
Excellent coordination, multi-tasking, and organizational skills
Result driven, hands-on, positive “can do” attitude, passionate and able to show commitment and to inspire others.
Proven ability to work in a fast-paced, dynamic, and deadline-oriented environment
Large company discipline with small company entrepreneurial attitude

About the Company

Tesla

Makes electric cars, robotaxis and grid batteries

Tesla makes electric cars and batteries that store power for homes and utilities, and it develops self-driving software and humanoid robots. In 2023, its Model Y became the first electric vehicle to rank as the world's best-selling car. Buyers order the Model 3 sedan, Model Y SUV, or Cybertruck pickup directly from Tesla instead of through dealers, and they charge on its Supercharger fast-charging network. It also sells Megapack and Powerwall batteries, runs a robotaxi service, and charges drivers a monthly fee for self-driving software that still needs their supervision. Tesla was founded in 2003, with Elon Musk as its lead early investor and a recognized co-founder, and it is based in Austin, Texas.

Company size: 10,001+
Company stage: IPO
Headquarters: Austin, TX
Founded: 2003

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