C

Connexity

Fully managed multichannel retail advertising

Senior Technical Product Manager

Full-TimeUpdated on 10/24/2026
$175k - $200k+ Equity
Senior
Santa Monica, CA, USA
HybridHybrid, with up to 3 office days per week at the Santa Monica office; some flexibility depending on location.
ProductTechnical Product Management

About the job

Requirements
  • At least 5 years of product management experience, with a track record of shipping complex, technical products end-to-end.
  • Ecommerce experience, including understanding the retail and shopping ecosystem, performance-based models, and outcomes for merchants and publishers.
  • Strong data instincts: defining leading product metrics such as adoption, engagement, and feature impact before launch, then analyzing results to guide subsequent decisions.
  • Experience with affiliate or performance monetization, including affiliate networks, click tracking, and attribution models.
  • Demonstrated ability to manage enterprise or partner-facing products and translate sophisticated customer and partner needs into scalable product solutions.
  • Ability to operate in ambiguity and adapt without losing focus.
Responsibilities
  • Own a prioritized, outcome-driven roadmap and defend trade-offs with data and a clear point of view.
  • Identify and size opportunities through quantitative analysis, partner signals, and competitive intelligence.
  • Define success metrics before development begins.
  • Use a build-to-learn mindset, favoring fast, validated bets over long hidden development cycles.
  • Engage directly with enterprise publishers to distinguish market problems from individual partner requests.
  • Write implementation-ready product requirements documents and technical requirements, including API contracts, data models, and product experiences.
  • Partner with engineering on architecture, data pipeline design, and technical trade-offs to develop product recommendations.
  • Drive the full product lifecycle, including scoping, prioritization, sequencing, launch coordination, and post-launch analysis.
  • Proactively remove blockers, escalate with solutions, and bias toward action.
  • Build relationships with enterprise publishers and internal stakeholders to translate market needs into scalable solutions.
  • Lead cross-functional reviews and alignment meetings, and communicate across organizational levels while preserving detail.
  • Mentor junior and mid-level product managers on discovery quality, product requirements precision, metrics discipline, and execution.
  • Raise team standards by example, introduce frameworks, challenge existing frameworks, and foster an environment that supports growth.
Desired Qualifications
  • A technical background in computer science, engineering, or data science, or equivalent demonstrated fluency; production coding is not required, but the candidate should be able to participate effectively in architectural discussions.
  • Experience mentoring other product managers.

About the company

Connexity is a performance marketing firm that helps retailers acquire new customers and grow sales. It runs fully managed retail growth campaigns using a mix of channels, including its premium publisher network, the ShopYourLikes social influencer platform, and Google Product Listings Ads, to place ads where high-value customers are active. The service uses sophisticated technology to optimize ad opportunities across these channels and manage campaigns at scale for hundreds of clients and thousands of product campaigns. Compared with others, Connexity combines a broad multi-channel reach with a managed, technology-driven approach and uses its established publisher network and influencer platform to reach hard-to-reach customers, including 40% of the Internet Retailer Top 100 companies and 1600 active campaigns. The company's goal is to help retailers find new customers and increase sales by delivering incremental opportunities beyond traditional advertising channels.

Company Size

201-500

Company Stage

Acquired

Total Funding

$5M

Headquarters

Los Angeles, California

Founded

1996

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Simplify Jobs

Simplify's Take

What believers are saying

  • September 2026 hiring for ShopYourLikes shows Taboola is still investing in creator commerce.
  • Connexity's Howl acquisition expands creator relationships and deepens social-commerce inventory.
  • Taboola says Connexity drives over $4 billion in retailer sales and millions of transactions.

What critics are saying

  • Howl still owed publishers money in September 2026, damaging Connexity's acquired creator brand.
  • ShopYourLikes integration after the August 2026 Howl deal risks execution drag and churn.
  • Taboola's 2025 Connexity purchase concentrates strategy on open-web commerce, vulnerable to platform compression.

What makes Connexity unique

  • Taboola's Connexity reaches 100 million monthly shoppers and 1,600 retailers.
  • Connexity combines publisher commerce, Skimlinks, and ShopYourLikes creator affiliate inventory.
  • Its open-web distribution spans Condé Nast, Hearst, Vox Media, and News Corp Australia.

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Benefits

  • Health Insurance
  • 401(k) Company Match
  • Paid Leave Benefits
  • Learning & Development Program
  • Flexible Work Hours
  • Wellness Program
  • Company Equity

Growth & Insights and Company News

6 month growth

6%

1 year growth

7%

2 year growth

7%
Adweek
Sep 14th, 2026
Affiliate firm Howl quietly sells creator business to Taboola's commerce firm.

Affiliate firm Howl quietly sells creator business to Taboola's commerce firm. Some publishers say Howl still owes them money. September 14, 2026 The commerce platform Howl, which powers affiliate businesses by connecting content creators to retailers, quietly sold the creator division of its business to Connexity, a commerce platform owned by Taboola, in August. Representatives for both companies confirmed the sale but declined to share further financial specifics. The amount that Taboola, a publicly traded company, paid for the business is not large enough to have required disclosure in its quarterly earnings, according to a source familiar with the matter. "We're excited that Connexity will continue to invest in and grow Howl as the leading creator commerce platform in tech, gaming, and collectibles," Howl founder Li Haslett Chen told ADWEEK. For Howl, the sale comes as the affiliate platform once again faces accusations of late or delayed payment to both its publisher partners and creators, according to three publishers, two of which are owed money. In 2023, Howl fell behind on payments to its publishing partners, racking up millions of dollars in delinquent invoices and bottlenecking a key source of publisher revenue, ADWEEK reported at the time. The overdue payments stretched back up to eight months and ranged from $20,000 to $900,000. FOR Scoops, Sharp Analysis, and Insider Context A direct line to ADWEEK'S senior media reporter, delivering scoops, sharp analysis, and insider context on how publishing, streaming, and advertising are changing. In conjunction with the asset sale, Howl told publishers that it was focusing its efforts on paying back the publishers that it owed, according to two of the people. "[Howl] apparently still owed me a bit of money, which I finally got paid - over a year later," said one publishing executive. "They mentioned that resolving outstanding balances and fixing the payment system was their top priority with the new acquisition, and it seems like they're making that whole." According to the head of affiliate revenue at a major publisher, Howl still owes them around $60,000. Howl did not respond to questions concerning its overdue payments to publishers or its plans to repay them. Connexity has since paid off the balances Howl owed to its creators, according to one of the people. Connexity alluded to these payment issues in an August email it sent to the creators whose business it acquired through the asset sale, according to a copy of the memo obtained by ADWEEK. "We know payments have been a pain point, and fixing that is priority number one," the email said. Connexity acquired Howl's creator business to supplement its own creator affiliate operation, called ShopYourLikes. Following the deal, SYL is now reaching out to the brands that Howl was working with on the creator side, trying to win their business, according to the source familiar with the matter. Howl first launched in 2017, originally called Narrativ, and aimed to power publishers' affiliate businesses. It generates revenue by taking a percentage fee of the affiliate deals that it facilitates. But in 2022, the company rebranded to Howl as part of a larger effort to orient its operations more around social commerce and creators. In selling its creator division to Connexity, Howl is parting ways with the business that it has spent the last several years prioritizing, as previously reported by ADWEEK. For now, the company is reassessing its strategy but plans to continue operating in the commerce space, according to Chen. "Howl is continuing to operate as we evaluate what's next," Chen said. "We are exploring the opportunity to innovate with big platforms as the future of AI-native commerce is unfolding." Mark Stenberg is ADWEEK's senior media reporter. Recommended videos

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