Strategic Partnerships Manager
WhatNot
Strategic Partnerships Manager
WhatNot
Runs live auctions for collectibles and fashion
Whatnot is the largest live shopping platform in North America and Europe to buy, sell, and discover the things you love. Whether it's trading cards, fashion, electronics, or live plants, our sellers are building real businesses across hundreds of categories. We're building live commerce at a scale that's never been done in the West, and there's no playbook to copy. The people here are shaping how an entirely new industry develops.
As a remote co-located team, we're inspired by our values and anchored in hubs across the US, UK, Ireland, Poland, Germany, and Australia. We move fast, stay close to our users, and focus on the work that drives the most impact.
We're one of the fastest growing marketplaces and were recently named the #1 Best Startup Employer in America by Forbes. Check out the latest Whatnot updates on our news and engineering blogs and join us as we enable anyone to turn their passion into a business and bring people together through commerce.
The Strategic Partnerships team builds deep, long-term relationships with Whatnot sellersāguiding them to scale efficiently, elevate buyer experience, and innovate on the platform.
This role sits at the intersection of partnership management, category strategy, and go-to-market execution. Youāll partner closely with your Category Lead, Marketing, Trust & Safety, and Product teams to turn seller insights into action and ensure your team delivers exceptional results for sellers and buyers.
As a Strategic Partnerships Manager, you will manage a targeted portfolio of sellers and execute against tailored growth strategies that align with Whatnotās broader category and company goals. Youāll act as a trusted advisor, blending analytical rigour with creative problem-solving to help sellers grow sustainably while delivering an exceptional buyer experience.
Manage a defined book of business. Develop and execute account strategies for your DACH sellers, focused on quarterly growth, product adoption, and operational health.
Drive sustainable seller growth. Analyse performance trends and use data-driven insights to identify new opportunities for GMV expansion, buyer engagement, and platform adoption in Germany.
Deliver exceptional partnership management. Build trusted relationships with sellers through consistent coaching, actionable feedback, and deep business and market understanding.
Collaborate cross-functionally. Partner with Category Leads, Product, Marketing, and Policy teams to surface insights, influence roadmaps, and coordinate initiatives that support your sellersā success and ensure a great buyer experience across the Whatnot platform.
Advocate internally for your sellers. Translate seller needs into clear business cases and work with cross-functional partners to unlock growth opportunities and address pain points.
Execute with precision. Manage multiple concurrent initiatives and prioritise your time. From marketing activations to operational improvements you will ensure that projects stay on scope, on time, and deliver measurable impact.
Contribute to team learning. Share best practices, insights, and account learnings with peers to help scale Whatnotās partnership excellence across the broader Strategic Partnerships team.
We offer flexibility to work from home or from one of our global office hubs, and we value in-person time for planning, problem-solving, and connection. Team members in this role must live within commuting distance of our Berlin, Germany or London hubs.
5+ years of experience in partnerships, business development, account management, or client success ā ideally within ecommerce, creator platforms, or marketplaces.
Strong analytical and commercial skills with a proven ability to identify growth levers and execute data-driven strategies.
Proficiency in Salesforce, Gong, Sigma, and other analytical or partnership management tools.
Comfort with AI tools (Claude, ChatGPT, Salesforce automation, Gong AI, hex, etc.) and demonstrated ability to use them to improve efficiency and decision-making.
Excellent communication and relationship-building skills; able to influence partners and internal stakeholders with clarity and confidence.
Fluent English and German and a deep understanding of the DACH market.
High ownership and accountability; able to balance strategic thinking with hands-on execution.
Proven project management discipline across concurrent work streams.
Adaptability, curiosity, and a low-ego, high-impact mindset.
Flexible time-off policy and Company-wide Holidays (including a spring and winter break)
Health Insurance options including Medical, Dental, Vision
Work From Home Support
Home office setup allowance
Monthly allowance for cell phone and internet
Care benefits
Monthly allowance on both food and wellness
Annual allowance towards Childcare
Lifetime benefit for family planning, such as adoption or fertility expenses
Retirement; Pension plans internationally
Monthly allowance to dogfood the app
Parental Leave
16 weeks of paid parental leave + one month gradual return to work *company leave allowances run concurrently with country leave requirements which take precedence.
Please note: Whatnot will only contact you through official @whatnot.com email addresses. If you see an email impersonating a Whatnot recruiter, please disregard and report it as spam.
Whatnot is proud to be an Equal Opportunity Employer. We value diversity, and we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, parental status, disability status, or any other status protected by local law. We believe that our work is better and our company culture is improved when we encourage, support, and respect the different skills and experiences represented within our workforce.
Whatnot runs a live shopping app where independent sellers host video shows and auction off trading cards, collectibles, clothing, and other goods to viewers who bid in real time. It is the largest live shopping platform in the United States and grew from a marketplace for Funko Pop vinyl figures into hundreds of categories, from PokƩmon cards to designer handbags and fresh seafood. Sellers mix fast auctions with fixed-price sales during their shows, while Whatnot handles payments and buyer protection and earns a commission on the price of each item sold. Whatnot was founded in 2019, is based in Los Angeles, California, and also runs its marketplace in Canada, Europe, and Australia.
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