Cred

Cred

Credit card management and rewards platform

About

CRED.club is a fintech platform that helps users manage their credit card payments and track their credit scores. Users earn CRED coins for paying their bills on time, which can be redeemed for rewards and exclusive products. The platform also features CRED Protect, which analyzes spending and detects hidden charges, and CRED RentPay, allowing rent payments via credit card. CRED.club aims to promote financial health by incentivizing responsible credit card use and providing tools for better financial management.

Company Stage

Series F

Employees

1,001-5,000

Industries

Fintech, Financial Services

Total Funding

$1B

Headquarters

Bengaluru, India

Founded

2018


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Simplify's Take

What believers are saying

  • Collaboration with Visa enhances security and streamlines in-app payments, boosting user engagement.
  • Partnership with L&T Finance diversifies offerings with unsecured personal loans.
  • Participation in RBI's digital currency pilot expands service potential and user base.

What critics are saying

  • Increased competition from CheQ could impact CRED's market share and growth.
  • MakeMyTrip's acquisition of Happay may reduce CRED's strategic advantage in expense management.
  • Offering unsecured personal loans with L&T Finance exposes CRED to increased credit risk.

What makes Cred unique

  • CRED rewards users for timely credit card bill payments, enhancing financial discipline.
  • CRED Protect offers detailed spending analysis and real-time credit limit tracking.
  • CRED RentPay allows rent payments via credit card, earning users additional reward points.

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Growth & Insights
Headcount

6 month growth

3%

1 year growth

3%

2 year growth

33%

Benefits

Kill deadlines, not your appetite

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