Overview
EasyKnock provides residential sale-leaseback services, offering homeowners a way to access home equity without traditional loans. It buys the homeowner’s property and then rents it back to them, allowing occupants to stay in their homes while receiving cash. Revenue comes from rent paid by the former homeowners and potential appreciation of the home’s value, with any increases benefiting the client if EasyKnock sells later. The company covers ongoing home expenses like taxes, insurance, and HOA fees, and transactions typically close in 4-6 weeks. Compared to traditional lenders, EasyKnock does not rely on credit scores or debt-to-income ratios, making it accessible to a broader set of homeowners. Its goal is to provide flexible liquidity by converting home equity into cash while letting residents remain in their homes.
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About EasyKnock
Industries
Company Size
11-50
Company Stage
Series D
Total Funding
$125.7M
Headquarters
New York City, New York
Founded
2016
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Simplify's Take
What believers are saying
- HomePace resumed servicing legacy contracts after EasyKnock’s closure, preserving contract continuity.
- Michigan allowed on-time rent reporting, improving credit outcomes for remaining customers.
- The HomePace asset purchase brought specialized HEI talent and product breadth before shutdown.
What critics are saying
- EasyKnock closed doors in December 2024, eliminating operating jobs and growth.
- Michigan’s June 2026 agreement banned sale-leasebacks and created an $85,000 restitution fund.
- Consumer suits and regulator probes exposed deceptive-practice allegations that can taint executives permanently.
What makes EasyKnock unique
- EasyKnock pioneered sale-leasebacks for homeowners needing cash without bank debt.
- It combined home equity, rent, and servicing into one platform.
- 2024 acquisitions of Balance Homes and HomePace broadened non-loan equity products.
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Funding
Total Funding
$125.7M
Below
Industry Average
Funded Over
6 Rounds
Industry standards
Growth & Insights and Company News
6 month growth
-3%1 year growth
-3%2 year growth
-23%Three weeks ago, the state filed suit against EasyKnock in state Superior Court, asserting the company violated the Connecticut Unfair Trade Practices Act.
Residential sale-leaseback platform EasyKnock has shut down its operations. “After many years of serving consumers, EasyKnock has closed its doors,” a message on the company’s website states. “We are deeply grateful for the trust placed in us to be part of the financial journey of so many. While EasyKnock may no longer be around, arrangements have been made to ensure continued services for our customers.”Founded in 2016, EasyKnock’s business model allowed homeowners to sell their properties to the company but remain as renters while receiving cash for their financial needs. According to Crunchbase data, the startup raised ~$300 million in debt and ~$125 million in equity. Earlier this year,
Launched in 2016 and based in New York City, EasyKnock closed a $3.5 million seed funding round in 2018 that included $100 million in new debt funding from investors including Montage Ventures, Crestar Partners and Blumberg Capital.
They filed suit against EasyKnock in October 2021, declaring that the company had no right to title or ownership, along with violations of the Truth in Lending Act, allegations of fraud and other charges.
The arbitrator dismissed their claims against the company and awarded EasyKnock damages and attorneys' fees for their failure to pay rent under the parties' lease.
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About EasyKnock
Industries
Company Size
11-50
Company Stage
Series D
Total Funding
$125.7M
Headquarters
New York City, New York
Founded
2016
There are no jobs for EasyKnock right now.
Find jobs on Simplify and start your career today