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About Ogury
Industries
Consumer Software
Cybersecurity
Company Size
501-1,000
Company Stage
Series C
Total Funding
$89.5M
Headquarters
London, United Kingdom
Founded
2014
Overview
Ogury focuses on Personified Advertising in the AdTech sector, specifically for mobile platforms. The company has developed an advertising engine that delivers engaging, choice-driven ads while ensuring consumer privacy through ID-less technology. What makes Ogury stand out is its advanced targeting capabilities, which utilize unique personification data to enhance brand performance and protect against unsafe content and fraud. The goal is to provide brands with effective advertising solutions that reach their target audiences while maintaining high standards of privacy.
Simplify's Take
What believers are saying
- Increased demand for ID-less solutions boosts Ogury's relevance amid tightening privacy regulations.
- Mobile-first strategies among advertisers align with Ogury's mobile-optimized ad solutions.
- Growing importance of contextual advertising supports Ogury's personified advertising approach.
What critics are saying
- Emerging AdTech competitors focusing on privacy-centric solutions may dilute Ogury's market share.
- Potential EU data privacy law changes could require significant adjustments to Ogury's technology.
- Economic downturns might reduce brand spending on Ogury's advertising solutions.
What makes Ogury unique
- Ogury's ID-less technology ensures privacy while delivering effective advertising solutions.
- The company integrates brand performance, audience interests, and privacy in one mobile-optimized stack.
- Ogury's personified advertising uses proprietary data for precise, privacy-focused targeting.
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Funding
Total Funding
$89.5M
Below
Industry Average
Funded Over
4 Rounds
Industry standards
Benefits
Health Insurance
Mental Health Support
Flexible Work Hours
Paid Vacation
Life Insurance
401(k) Company Match
Hybrid Work Options
Growth & Insights and Company News
6 month growth
↑ 0%1 year growth
↓ -1%2 year growth
↑ 7%Ogury, the leader in advertising solutions fueled by exclusive data grounded in privacy, today (May 7th, 2024) announced the appointment of Lawrence Horne as country director UK.
Ogury, the leader in advertising solutions fuelled by exclusive data and grounded in privacy, today (January 16th, 2024) announced the appointment of Mathieu Azorin as regional managing director of France and Benelux.
Ogury, the global leader in personified advertising, announced the nomination of Samir Chabab as vice president of marketing.
Schobeiri will oversee the continued development of Ogury's technology on a global scaleNEW YORK, Sept. 12, 2023 /PRNewswire/ -- Ogury, the global leader in personified advertising, today announced the appointment of Wilfried Schobeiri as Chief Technology Officer. In this role, Schobeiri will work closely with the company's leadership team to further strengthen Ogury's unique technology platform. Wilfried Schobeiri-Chief Technology Officer-Ogury. Schobeiri has extensive experience in the tech industry, where he spent over 20 years leading the development of large scale, global distributed technologies and scaling high-performance product development teams. Before joining Ogury, Schobeiri was most recently Chief Technology Officer at fintech and data infrastructure company Banyan
Penske Media Corporation, Future, Recurrent Ventures, Salon and Valnet Inc.are among the top-tier publishers successfully partnering with the AdTech company statesideNEW YORK, June 28, 2023 /PRNewswire/ -- Ogury, the global leader in personified advertising, is proud to reveal the tremendous growth of its offering for US publishers. This momentum is a result of several years of continued innovation to increase revenue for publishers and help them monetize their assets in a cookieless world. Many premium US publishers use Ogury to access demand from top-tier advertisers across mobile web and in-app.Ogury has significantly strengthened its portfolio of publishers and is now able to reach an audience of thousands of domains and applications in the US, representing a total reach of more than 240 million users per month. Today, the company counts many top publishers among its partners, including Enthusiast Gaming Inc., Fragment Media Group, Freestar, Future, Penske Media Corporation, Recurrent Ventures, Salon, The Daily Beast, Valnet Inc. and VICE."Penske Media Corporation has been partnering with Ogury since the launch of their mobile web offer," shared Eric Shim, Programmatic Operations Manager at Penske Media Corporation. "Working with Ogury gives us access to incremental revenue through Ogury's unique demand from top-tier brands
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About Ogury
Industries
Consumer Software
Cybersecurity
Company Size
501-1,000
Company Stage
Series C
Total Funding
$89.5M
Headquarters
London, United Kingdom
Founded
2014
Ogury is Hiring for 0 Jobs on Simplify!
Find jobs on Simplify and start your career today