Place Exchange

Place Exchange

Programmatic platform for Out of Home advertising

About

Place Exchange focuses on programmatic Out of Home (OOH) advertising, automating the buying and selling of ad space for more efficient and targeted placements. Its platform allows clients, including advertisers and media buyers, to plan, buy, and measure OOH campaigns similarly to digital ads, with features for inventory and campaign management. The company stands out by providing a comprehensive, data-driven approach that enhances the effectiveness of OOH advertising. Place Exchange aims to transform the OOH advertising landscape and generates revenue through platform fees from media owners and advertisers.

Company Stage

Series A

Employees

51-200

Industries

Enterprise Software, Consumer Goods

Total Funding

$19.5M

Headquarters

New York City, New York

Founded

2018


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Simplify's Take

What believers are saying

  • 5G technology enhances Place Exchange's real-time ad capabilities.
  • AI-driven analytics improve targeting and measurement for Place Exchange's clients.
  • Smart city initiatives expand digital screen opportunities for Place Exchange.

What critics are saying

  • New entrants in programmatic OOH could dilute Place Exchange's market share.
  • Privacy regulations may complicate Place Exchange's data-driven strategies.
  • Economic downturns could reduce advertising budgets, impacting Place Exchange's revenue.

What makes Place Exchange unique

  • Place Exchange offers real-time bidding for programmatic OOH advertising.
  • The platform supports standard online and mobile IAB creatives.
  • Place Exchange provides granular device-level attribution for OOH campaigns.

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Growth & Insights
Headcount

6 month growth

1%

1 year growth

1%

2 year growth

14%

Benefits

Startup culture, focused on developing innovative solutions at a fast pace

Opportunity to own meaningful work streams and drive real impact for the business

Comprehensive health benefits

Commuter benefits

401k with match

Equity incentives

Generous time off: 20 PTO days, sick days, and Summer Fridays

Monthly cell phone and quarterly work-from-home stipends

Place Exchange Gives Back program with volunteer opportunities and charity donation matching

Flexible hybrid work environment (2 days in office, 3 days remote/from home, though we are currently completely remote)

Opportunity to grow, have fun and be part of a fast-growing company changing the face of an industry

Direct access to work with and learn from an experienced management team, passionate about the business and the development of our employees

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