PolicyGenius

PolicyGenius

Online insurance marketplace with quote comparisons

Overview

Policygenius operates a digital insurance marketplace that lets U.S. consumers compare quotes and buy policies across life, home, auto, disability, and renters insurance. The platform aggregates quotes from multiple providers; customers see side-by-side comparisons and complete purchases online, aided by licensed agents and support staff. Revenue comes from commissions paid by insurers when a policy is sold; the company also offers education resources, calculators to estimate needs, guides, and real-time updates on insurance applications. Unlike many traditional insurers, Policygenius focuses on comparison shopping, personalized assistance, and clear guidance to help shoppers find coverage at competitive prices. The goal is to simplify buying insurance and improve transparency for individuals.

About PolicyGenius

Simplify's Rating
Why PolicyGenius is rated
C
Rated C on Competitive Edge
Rated C on Growth Potential
Rated C on Differentiation

Industries

Consumer Software

Financial Services

Company Size

51-200

Company Stage

Growth Equity (Venture Capital)

Total Funding

$276.1M

Headquarters

New York City, New York

Founded

2014

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Simplify's Take

What believers are saying

  • Policygenius Pro deepens B2B distribution through financial advisors and independent agents.
  • Marble launched life-insurance shopping with Policygenius, extending partner-led lead generation.
  • Policygenius’s 2026 awards support customer-service credibility, helping conversion and retention.

What critics are saying

  • Matic bought Policygenius’s 30,000-policy P&C book in June 2026, shrinking diversification.
  • Zinnia acquired Policygenius in April 2023, so autonomy and upside are capped.
  • The 2023 founder departures and 2022 layoffs signal repeated restructuring pressure after acquisition.

What makes PolicyGenius unique

  • Policygenius Pro packages life-insurance fulfillment for advisors, banks, and credit unions in 2026.
  • Its licensed-agent model still differentiates against quote-only marketplaces and carrier-direct flows.
  • The brand remains active enough to win three 2026 Stevie awards for service.

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Funding

Total Funding

$276.1M

Above

Industry Average

Funded Over

6 Rounds

Growth Equity VC funding comparison data is currently unavailable. We're working to provide this information soon!
Growth Equity VC Funding Comparison
Coming Soon

Benefits

Time away

Health, dental, vision, life, & short-term disability insurance

401k

Work setup stipend

Paid parental leave

Dog-friendly office

Company lunches

Trivia nights

Growth & Insights and Company News

Headcount

6 month growth

-32%

1 year growth

-32%

2 year growth

-32%
FinTech Global
Jun 24th, 2026
Matic secures Primus Capital investment and acquires 30,000-policy P&C book from Policygenius

Matic, an embedded insurtech platform integrating insurance into home and auto ownership, has received a minority investment from private equity firm Primus Capital. The company has also acquired Policygenius' property and casualty insurance portfolio. The investment will fund development of Matic's platform, expand its embedded partnership network, and support future acquisitions. Separately, Matic acquired approximately 30,000 policies across home, auto, and other personal lines from Policygenius. These customers will access Matic's marketplace of over 70 insurers. Founded in 2014, Matic operates a digital insurance marketplace with more than 70 carrier partners and over 100 distribution partners across mortgage, banking, real estate, and personal finance sectors.

LendEDU
Jul 31st, 2025
Fiona Loans 2025 Review: A Marketplace for Personal Loans and More, Powered by MoneyLion

Life insurance: Fiona partners with Policygenius to sell life insurance policies from different companies.

CryptoSlate
Apr 10th, 2024
One-Fifth Of Young Americans Invest In Crypto, With Gen Z Shunning Traditional Assets

According to a PolicyGenius survey on April 9, more than one-fifth of young people in the US own crypto, as individuals in the younger generations invest 4x more often in crypto than older generations.Gen Z, which includes ages 18 to 26, showed the highest preference for crypto over traditional investments — 20% of Gen Z respondents own crypto, while 18% own stocks, 13% own real estate, and 11% own bonds.Millennials aged 27 to 42 invest in crypto slightly more often than Gen Z respondents, with 22% owning crypto.However, millennials’ crypto ownership did not exceed traditional investment rates — with 27% invested in stocks and 24% in real estate. Bonds are less popular among the age group, with only 16% invest in bonds.The survey also found that 9% of Gen Z respondents own NFTs versus 8% of millennials.The generational divideAlthough each generation’s investment rates demonstrate some interest in crypto in an absolute sense, the numbers are highly significant compared to older generations.PolicyGenius found that the two oldest generations reported significantly lower crypto ownership overall. In the Gen X category, 10% of respondents owned crypto, while 4% owned NFTs.Meanwhile, only 5% of boomers own crypto, and only 1% own NFTs.The generational divide is also relevant regarding real estate investment. When Gen Z and millennial investment rates are considered together, 21% of respondents own crypto, while 20% own real estate. But despite the remarkably close rate within the age group, older investors have significantly higher real estate investment rates, with 45% of boomers investing in the category.Housing shortages and high housing costs may prevent younger individuals from investing in real estate, possibly increasing the appeal of alternative investments like crypto, according to the report.Latest Alpha Market Report

InvestmentNews
Apr 9th, 2024
Gen Z, Millennials As Likely To Own Crypto As Real Estate

A new survey from Policygenius confirms that when it comes to wealth accumulation and making financial decisions, Gen Z and Gen Y are taking a very different path from the generations that came before them.Drawing from a survey of around 4,000 Americans, the 2024 Policygenius Financial Planning Survey reveals that millennials, defined as those ages 27 to 42, and Generation Z, those 18 to 26, are as likely to own cryptocurrency (21 percent) as they are to own real estate (20 percent). This comes against a backdrop in which home affordability has plummeted to its lowest level since the Great Recession. Factors such as elevated interest rates, stagnant wages, and a thin housing supply have rendered homeownership a distant dream for many. The Policygenius study found that across generations, baby boomers led the charge in amassing housing wealth, with 45 percent of those surveyed citing real estate as a component of their asset portfolio

PR Newswire
Apr 9th, 2024
Millennials And Gen Z Are As Likely To Own Cryptocurrency As They Are Real Estate

New Policygenius survey shows younger Americans are also more likely to try viral "hacks" and turn to social media for financial adviceNEW YORK, April 9, 2024 /PRNewswire/ -- When it comes to wealth, younger Americans — specifically millennials and Gen Z — have some catching up to do, especially considering adult members of these generations own just 74 cents for every $1 of wealth that baby boomers owned at the same age.New data released today shows that together Gen Z (ages 18-26) and millennials (ages 27-42) are almost equally likely to own cryptocurrency (21%) as they are to own real estate (20%). They are also more likely to try financial "hacks," often popularized on social media. In fact, 62% of the members of these younger generations have tried at least one of the six financial hacks we asked about in the survey, with the "no spend challenge" the most popular with Gen Z (21%) and almost two in 10 millennials (19%) having tried extreme couponing. Only 36% of Gen X (ages 43-58) and baby boomers (ages 59-77) have tried any of the financial hacks — maximizing credit card rewards was the most popular hack for these generations (21% and 19% respectively).New survey shows younger Americans — specifically millennials and Gen Z — have some financial catching up to do. Post thisThe 2024 Policygenius Financial Planning Survey found that the feelings different generations have about their finances vary greatly as well, with around three-quarters of baby boomers (78%) saying they feel at least somewhat proud of their finances, compared to 70% of millennials and 64% of Gen Z.The survey also found that:Gen Zers are more likely to own cryptocurrency (20%) than they are to own stocks (18%).than they are to own stocks (18%). 14% of Gen Z have tried " infinite banking " — a term for borrowing against the cash value of a whole life insurance policy." — a term for borrowing against the cash value of a whole life insurance policy

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