About

Sezzle provides a buy now, pay later (BNPL) service that allows consumers to make purchases and pay for them in four interest-free installments. This service helps younger consumers manage their finances while also offering merchants a way to increase sales and reduce cart abandonment. Sezzle earns revenue through fees charged to merchants for processing transactions, which are justified by the additional sales they gain. The company's goal is to empower the next generation financially while making a positive impact as a Public Benefits Corporation and a Certified B Corp.

Simplify's Take

What believers are saying

• Sezzle's rapid growth, with 3.4 million active consumers and 46,982 active merchants, indicates strong market adoption and potential for further expansion.
• The expansion of the Payment Streaks program to Canada demonstrates Sezzle's commitment to promoting financial responsibility and customer satisfaction.
• Partnerships with grocery chains like Vallarta Supermarkets highlight Sezzle's ability to adapt its BNPL services to meet everyday consumer needs, potentially increasing its user base.

What critics are saying

• The crowded BNPL market means Sezzle must continuously innovate to maintain its competitive edge.
• Economic downturns or rising interest rates could impact consumer spending and the attractiveness of BNPL services.

What makes Sezzle unique

• Sezzle's status as a Public Benefits Corporation and Certified B Corp sets it apart by emphasizing social impact alongside financial performance.
• The addition of Spanish language capabilities to its BNPL app and checkout process broadens its appeal to a significant demographic, unlike many competitors.
• Sezzle's focus on gamifying financial responsibility through programs like Payment Streaks encourages responsible spending, which is unique in the BNPL space.

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