Tapcart

Tapcart

Mobile ecommerce platform for custom apps

About

Tapcart provides a mobile ecommerce platform that allows brands to create personalized mobile apps without needing any coding skills. The platform includes a user-friendly drag-and-drop design tool, enabling businesses to customize their apps to fit their brand's needs. Tapcart enhances the mobile shopping experience for online retailers by offering features like interactive push notifications and real-time communication with customers. Unlike many competitors, Tapcart focuses on small to medium-sized online retailers, providing them with a subscription-based service that includes tiered pricing plans for different levels of features and integrations. The main goal of Tapcart is to help these retailers boost customer engagement and sales through a seamless mobile app experience.

Company Stage

Series B

Employees

51-200

Industries

Consumer Software, Consumer Goods

Total Funding

$67.3M

Headquarters

N/A

Founded

2017


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Simplify's Take

What believers are saying

  • The recent $50 million Series B funding round indicates strong investor confidence and provides ample resources for growth and innovation.
  • Tapcart's alignment with Shopify's ecosystem offers significant market potential, given Shopify's extensive user base.

What critics are saying

  • The dependency on Shopify's platform could limit Tapcart's market if Shopify's growth slows or if they change their integration policies.
  • The competitive landscape in mobile commerce is rapidly evolving, requiring Tapcart to continuously innovate to maintain its edge.

What makes Tapcart unique

  • Tapcart specializes in transforming Shopify stores into mobile apps, offering a unique niche service that traditional e-commerce platforms do not.
  • Their focus on mobile commerce allows them to capitalize on the growing trend of mobile shopping, setting them apart from competitors who primarily focus on desktop solutions.

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Growth & Insights
Headcount

6 month growth

0%

1 year growth

-5%

2 year growth

-23%

Benefits

401k & stock options

Medical eligible first of the month

Dental & vision eligible immediately

Unlimited PTO & 11 paid company holidays

Brand new Macbook Pro & home office setup

$250 a month wellness stipend

Monthly happy hours, company-wide offsite events

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