Tapcart

Tapcart

No-code mobile ecommerce app builder

Overview

Tapcart is a mobile ecommerce platform that lets brands build custom mobile apps without coding. It uses a drag-and-drop design tool to customize apps and offers features like fast checkout, real-time analytics, and integrations with existing ecommerce plugins. Push notifications and real-time communication help brands engage customers and drive sales. The service is sold on a subscription model with tiered plans, targeting small- to mid-sized online retailers that want a strong mobile shopping experience. Compared with competitors, Tapcart focuses on easy no-code creation of ecommerce mobile apps with built-in engagement tools and seamless integrations, differentiating itself through its SMB focus, real-time analytics, and fast checkout experiences. The goal is to help online retailers increase customer engagement and sales by providing a simple, scalable way to offer a high-quality mobile shopping app.

About Tapcart

Simplify's Rating
Why Tapcart is rated
B-
Rated B on Competitive Edge
Rated B on Growth Potential
Rated C on Differentiation

Industries

Data & Analytics

Consumer Software

Enterprise Software

Company Size

51-200

Company Stage

Series B

Total Funding

$69.1M

Headquarters

Santa Monica, California

Founded

2017

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Simplify's Take

What believers are saying

  • Tapcart published Princess Polly results on May 5, 2026: 11% conversion rates.
  • Credo Beauty reported May 13, 2026 that Tapcart AI tripled conversions and doubled recovered revenue.
  • Tapcart status stayed operational through September 6, 2026, reducing merchant churn risk.

What critics are saying

  • Tapcart's Shopify App Store rating is 4.7 across 341 reviews, limiting premium pricing power.
  • Shopney, MageNative, and AppMaker undercut Tapcart on price, squeezing 2026 deals.
  • Tapcart depends on Shopify's ecosystem; a platform policy change can crush demand.

What makes Tapcart unique

  • Tapcart AI launched April 1, 2026, automating personalization, content, and push campaigns.
  • Tapcart exploits data from 100M+ merchant orders for 1:1 shopper experiences.
  • Shopify App Store integration and native iOS/Android apps differentiate Tapcart from web-to-app tools.

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Funding

Total Funding

$69.1M

Above

Industry Average

Funded Over

6 Rounds

Series B funding is typically for startups that have proven their business model and need more funding to expand rapidly—often by entering new markets or adding more products. Investors are usually venture capital firms that specialize in later-stage investments.
Series B Funding Comparison
Above Average

Industry standards

$35M
$45M
Linktree
$50M
Tapcart
$65M
Substack
$100M
ClickUp

Benefits

401k & stock options

Medical eligible first of the month

Dental & vision eligible immediately

Unlimited PTO & 11 paid company holidays

Brand new Macbook Pro & home office setup

$250 a month wellness stipend

Monthly happy hours, company-wide offsite events

Growth & Insights and Company News

Headcount

6 month growth

-7%

1 year growth

-7%

2 year growth

-7%
TechCrunch
Jun 28th, 2021
Tapcart, a ‘Shopify for mobile apps,’ raises a $50 million Series B

Shopify changed the e-commerce landscape by making it easier for merchants to set up their websites both quickly and affordably. A startup called Tapcart is now doing the same for mobile commerce.

Finsmes
May 19th, 2020
Tapcart Raises $10M in Series A Funding - FinSMEs

Tapcart, a Santa Monica, Calif.-based leader mobile commerce company, secured an additional $10M in funding

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