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WPP Media

AI-native global media services network

Group Head Programmatic

Performance & Paid MarketingUpdated on Nov 11
Full-timeJakarta, IndonesiaNo salary listedIn-person

About the Job

Requirements

  • At least 5 years of exposure to programmatic platforms, with understanding of campaign activation and setup workflows.
  • Understanding of the Microsoft Office product suite, including Microsoft Excel for reporting and data analysis.
  • Ability to articulate technical concepts to non-technical audiences, including programmatic terminology.
  • In-depth knowledge of the inner workings of the programmatic technology stack.
  • Technical aptitude and affinity for data-related conversations.

Responsibilities

  • Manage day-to-day campaign performance across different demand-side platforms, including DV360 and The Trade Desk.
  • Meet campaign key performance indicators, execute error-free campaign setup, and deliver reporting on time.
  • Execute optimizations to exceed key performance indicators and develop campaign strategies covering targeting, bidding, platforms, data usage, ideas, and downstream client-funnel optimization.
  • Build compelling arguments based on historical data and implement strategies on active campaigns.
  • Work with internal agency teams to develop effective solutions that achieve campaign performance targets.
  • Communicate with other departments to facilitate client requests.
  • Manage budgets and optimize spend for effective delivery.
  • Maintain a healthy and positive team environment.

About the Company

WPP Media

AI-native global media services network

WPP Media is a global media services arm that manages more than $60 billion in annual advertising investments for leading brands. It operates across a network of established agencies (Mindshare, Wavemaker, EssenceMediacom) and combines media planning, data, production, and commerce through its proprietary WPP Open platform. Its Open Intelligence data model uses real-time behavioral signals to drive predictive, faster, and smarter marketing campaigns. The company positions itself as an AI-native media collective, consolidating capabilities under a single technology stack to improve efficiency and scale for advertisers. Its goal is to help clients buy and optimize media more effectively by leveraging integrated data, advanced analytics, and automated execution at scale.

Company size
51-200
Company stage
Not listed
Total funding
Not listed
Headquarters
New York City, New York
Founded
2003

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