Associate Vice President - Client Services

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

About EssenceMediacom: A Leading WPP Media Brand

EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.

3 Best things about the job:

Media Futures Group is part of WPP Media, the world’s largest media investment company and is a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Director - Partnerships to join us for one of the biggest global brands. In this role, you will drive thought leadership on the Partnerships vertical, linking cultural insights to content opportunities and solutions across cricket, entertainment, music, sub-culture etc. along with leading a team. This will be based on a rigorous evaluation of brand audience, objective and insights - requiring strong logical thinking. It is NOT a role only about ideation or execution. It’s about answering the WHY, along with the HOW.

Reporting of the role

This role reports to Regional (APAC), head of partnerships MFG
3 best things about the job:

1. Work with best in business media partners & teams with an objective of driving strategic partnerships and alliances with strong storytelling and brand solution.
2. Attain strong understanding of cross channel media strategy & brand partnerships by working on diversified categories of Google & internal teams – business lead, strategy team and investment team.
3. Team management, liaising with regional & local cross-functional specialist teams to strengthen partnership measurement while managing an experienced team under you.

In this role, your goals will be:

In three months:

• Understanding of categories and brand objectives for the year
• Proactively take initiative towards client goals for the year.
• Client engagements with senior stakeholders delivering strategic roadmaps across key consumer passions points.

In six months:

• Successfully develop liaisons internally and externally with partners & client.
• Excellent trouble shooter and a backbone for the team.
• Established a structured approach for evaluating content and brand led partnerships across TV, Digital, OTT, & Brand Activations.
• Streamlined processes for partner management.
• Collaborate with cross-functional teams to ensure seamless integration of content strategy into broader marketing and communication initiatives.
• In depth understanding of the In-house products/software’s, to demonstrate the same during client conversation.
• Strong client management skills with good execution skill for multiple content projects.

In 12 months:

• Produce a significant and impactful body of work that directly contributes to and fulfils all key success criteria for both clients and the agency, while also meeting personal and team performance indicators.
• Provide guidance and mentorship to a team of content strategists, fostering a culture of continuous learning and professional development.
• Built high credibility with the internal teams & client.
• Develop and implement monitoring + measurement frameworks to assess the effectiveness of content campaigns and optimize performance.
• Drive client satisfaction to achieve great results in form of agency scores.

Skills and Experience

• 10-12+ years of experience in building content solutions, brand partnerships, or integrated marketing and team management with hands-on experience on executing large scale content/medium partnership across TV, Digital, OTT, Cinema & Brand Activations.
• Strong analytical and problem-solving/story-telling skills.
• Proven ability to lead and motivate a team.
• Ability to work independently and collaboratively.
• Proven ability to thrive in a fast-paced environment, think strategically, and execute with precision.

Measures of success – Strategic Impact:

Platform understanding: Demonstrating strong understanding of platforms, proposing the relevant partnerships for the task

Agility: Comfortable with use of AI tools to improve efficiency, create processes and augment proposals

Brand understanding: Demonstrating strong understanding of brand architect, consumer and categories.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.  

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

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While we appreciate all applications received, only those candidates selected for an interview will be contacted.