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WPP Media

AI-native global media services network

Media Planner

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeToronto, ON, CanadaCA$39.8k - CA$66.3k

About the Job

Requirements

  • Strong customer service skills.
  • Demonstrated time management and multitasking skills with attention to detail.
  • Collaborative and team-oriented skills.
  • Verbal and written communication skills.
  • Understanding of media across digital channels and analytics reports.
  • Proficiency with research tools.
  • Strong computer skills, particularly in Excel and PowerPoint.
  • A desire to develop and excel in a media career, with a passion for media.
  • An understanding of the client’s business.
  • An understanding of Systems Thinking.
  • One to two years of media planning or buying experience.

Responsibilities

  • Handle day-to-day work for some client contacts.
  • Nurture relationships with and work directly with client partner agencies.
  • Build positive relationships with client contacts.
  • Assist senior planners in developing media plans and presentations.
  • Assemble smaller plans and execute them with minimal management direction.
  • Support digital campaign launches and digital trafficking.
  • Work effectively with AdOps, partner vendors, Finance, the Investment Team, and other internal groups to ensure campaign performance.
  • Work effectively with Finance, the Investment Team, Traffic, and other internal groups to ensure client activity is in good order.
  • Support the planning team to ensure deadlines are met.
  • Oversee media accounting and administrative duties for assigned accounts, including monthly media expenditure reports (BCRs).
  • May conduct buy brief meetings with the Investment Team.
  • Access appropriate research for client needs using Integrated Media Systems, InfoSys, COMNavigator, comScore, and other proprietary tools.
  • Develop presentation skills.
  • Develop audience planning skills.

Desired Qualifications

  • Trafficking knowledge.
  • A post-secondary degree, with a specialization in Advertising and/or Marketing as an asset.

About the Company

WPP Media

AI-native global media services network

WPP Media is a global media services arm that manages more than $60 billion in annual advertising investments for leading brands. It operates across a network of established agencies (Mindshare, Wavemaker, EssenceMediacom) and combines media planning, data, production, and commerce through its proprietary WPP Open platform. Its Open Intelligence data model uses real-time behavioral signals to drive predictive, faster, and smarter marketing campaigns. The company positions itself as an AI-native media collective, consolidating capabilities under a single technology stack to improve efficiency and scale for advertisers. Its goal is to help clients buy and optimize media more effectively by leveraging integrated data, advanced analytics, and automated execution at scale.

Company size
51-200
Company stage
Not listed
Total funding
Not listed
Headquarters
New York City, New York
Founded
2003

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