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WPP Media

AI-native global media services network

Senior Executive - Commerce, GOC

Performance & Paid MarketingConfirmed live in the last 24 hours
Full-timeNo salary listed

About the Job

Requirements

  • A bachelor's degree is required.
  • Advanced English proficiency at B2–C2 level is required.
  • At least 2 years of experience in biddable performance media execution is required.
  • Experience in campaign management and optimization across multiple retail platforms, including Amazon, Instacart, Walmart, Target, Kroger, Criteo, Google, and Meta, is required.
  • Strong analytical skills and the ability to analyze data and develop insights that inform strategy and optimization are required.

Responsibilities

  • Manage search and programmatic media activations across retailer media networks, including Amazon, CitrusAd, Criteo, The Trade Desk, and Walmart, and optimize client accounts to meet established key performance indicators.
  • Execute campaign setup, bid recommendations, and budgeting to support client goal attainment, using retail bid management technologies such as Pacvue, Skai, and Epsilo where applicable, and ensure ongoing campaign compliance with WPP Media guidelines and best practices.
  • Interact with regional teams across Europe, North America, and Asia.
  • Prepare weekly, monthly, and quarterly campaign performance reports; identify insights and optimizations using historical data and competitive research; and understand key performance drivers across ecommerce platforms and marketplaces.
  • Assist with reconciliation, invoicing and billing, trafficking, and mapping data to the internal media campaign management platform.

Desired Qualifications

  • Strong preference for retail media execution experience, such as experience with Pacvue or Skai.

About the Company

WPP Media

AI-native global media services network

WPP Media is a global media services arm that manages more than $60 billion in annual advertising investments for leading brands. It operates across a network of established agencies (Mindshare, Wavemaker, EssenceMediacom) and combines media planning, data, production, and commerce through its proprietary WPP Open platform. Its Open Intelligence data model uses real-time behavioral signals to drive predictive, faster, and smarter marketing campaigns. The company positions itself as an AI-native media collective, consolidating capabilities under a single technology stack to improve efficiency and scale for advertisers. Its goal is to help clients buy and optimize media more effectively by leveraging integrated data, advanced analytics, and automated execution at scale.

Company size
51-200
Company stage
Not listed
Total funding
Not listed
Headquarters
New York City, New York
Founded
2003

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